Privacy Policy (GDPR)

Data protection

We have written this Privacy Policy (version 11.02.2020-311151916) to explain to you, in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679, what information we collect, how we use data and what choices you have as a visitor to this website.

Unfortunately, it is in the Nature of the Matter that these Explanations sound very technical, but we have tried to describe the most important Things as simply and clearly as possible during The preparation.

Automatic data storage

When you visit websites these days, certain information is automatically created and stored, including on this website.

If you are currently visiting our website, our Web server (the computer on which this website is stored) automatically stores data such as

  • The address (URL) of the called Web page
  • Browser and browser version
  • The operating system used
  • The address (URL) of the previously visited page (referrer URL)
  • The hostname and IP address of the device being accessed from
  • Date and time

In Files (Web server logfiles).

As a rule, webserver logfiles are stored for two weeks and then automatically deleted. We do not share this information, but we cannot rule out that this data will be seen in the presence of unlawful behaviour.
The legal basis, in accordance with article 6 (1) (f) DSGVO (legality of processing), is that there is a legitimate interest in allowing the error-free operation of this website by capturing Web server logfiles.

Cookies

Our website uses HTTP cookies to store user-specific data.
Here’s what cookies are and why you’re used to better understand the following privacy policy.

What exactly are cookies?

Whenever you browse the Internet, use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One thing cannot be dismissed: Cookies are really useful helpers. Almost all websites use cookies. More specifically, they are HTTP cookies, as there are also other cookies for other application areas. HTTP cookies are small files stored on your computer by our website. These cookie files are automatically placed in the cookie folder, the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data from you, such as language or personal page settings. When you revisit our page, your browser returns the “user-related” information to our site. Thanks to cookies, our website knows who you are and offers you your usual default setting. In some browsers, each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-time vendors cookies and third-party cookies. First party cookies are created directly from our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually because each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other “pests.” Cookies also cannot access information from your PC.

Here’s what cookie data can look like, for example:

  • Name: _ga
  • Expiration Time: 2 years
  • Use: Differentiation of website visitors
  • Example value: GA1.2.1326744211.152311151916

A browser should support the following minimum sizes:

  • A cookie should contain at least 4096 bytes
  • At least 50 cookies should be stored per domain
  • A total of at least 3000 cookies should be stored

What types of cookies are there?

The specific question of which cookies we use depends on the services used and is clarified in the following sections of the Privacy Statement. At this point, we would like to briefly discuss the different types of HTTP cookies.

You can distinguish 4 types of cookies:

Absolutely necessary cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user puts a product in the shopping cart, then continues surfing on other pages and later only goes to the checkout. These cookies do not delete the shopping cart, even if the user closes his browser window.

Functional cookies
These cookies collect information about user behaviour and whether the user receives any error messages. In addition, these cookies also measure the loading time and behavior of the website in different browsers.

Target-oriented cookies
These cookies improve the user experience. For example, entered locations, font sizes, or form data are stored.

Advertising cookies
These cookies are also called targeting cookies. They serve to deliver customised advertising to the user. This can be very practical, but also very annoying.

Usually, when you visit a website for the first time, you will be asked which of these types of cookies you want to allow. And, of course, this decision is also stored in a cookie.

How can I delete cookies?

How and whether you want to use cookies, you decide for yourself. Regardless of which service or website the cookies originate, you always have the option to delete, only partially allow or disable cookies. For example, you can block third-party cookies, but allow all other cookies.

If you want to determine which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. So you can decide for each individual cookie whether or not to allow the cookie. The procedure varies depending on the browser. Best it is you looking for the instructions in Google with the search term “Delete cookies Chrome” or “Cookies disable Chrome” in case of a Chrome browser or exchange the word “Chrome” for the name of your browser, e.g. Edge, Firefox, Safari off.

What about my privacy?

Since 2009, the so-called “cookie guidelines” have been in place. It states that the storage of cookies requires the consent of the website visitor (i.e. from you). Within the EU countries, however, there are still very different reactions to these directives. In Germany, the cookie guidelines have not been implemented as national law. Instead, the implementation of this Directive was largely carried out in Section 15 (3) of the Telemedia Act (TMG).

If you want to know more about cookies and don’t shy away from technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism.”

Storage of personal data

Personal data which you transmit to us electronically on this website, such as name, e-mail address, address or other personal information as part of the transmission of a form or comments on the blog, will be shared with the time and the IP address used only for the specified purpose, securely stored and not passed on to third parties.

We therefore only use your personal data for the communication with those visitors who expressly want contact and for the processing of the services and products offered on this website. We do not disclose your personal information without consent, but we cannot rule out the fact that this data is viewed in the presence of unlawful conduct.

If you send us personal data by e-mail – thus away from this website – we cannot guarantee the secure transmission and protection of your data. We recommend that you never send confidential data in unencrypted form by e-mail.

The legal basis, in accordance with article 6 (1) (a) DSGVO (legality of processing), is that you give us consent to the processing of the data you have entered. You can revoke this consent at any time – an informal e-mail is sufficient, you can find our contact details in the imprint.

Rights as per data protection basic regulation

According to the provisions of the GDPR, you are entitled to the following rights in principle:

  • Right to rectification (Article 16 GDPR)
  • Right to delete (“right to Vergessenwerden”) (Article 17 DSGVO)
  • Right to restrict processing (article 18 DSGVO)
  • Right to notification – obligation to notify in connection with the rectification or deletion of personal data or the limitation of processing (article 19 DSGVO)
  • Right to Data transferability (article 20 DSGVO)
  • Right of objection (article 21 DSGVO)
  • Right not to be subject to a decision based solely on automated processing, including profiling (article 22 DSGVO)

If you believe that the processing of your data violates data protection law or that your data protection claims have otherwise been violated in a way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI) Apply.

Evaluation of visitor behaviour

In the following privacy policy, we inform you whether and how we evaluate data from your visit to this website. The analysis of the collected data is usually anonymous and we cannot indemnify your behaviour on this website on you.

You can find out more about the possibilities of this evaluation of the visit data in the following data protection declaration.

TLS encryption with HTTPS

We use HTTPS to transmit data securely on the Internet (data protection through technical Design article 25 (1 DSGVO). By using Transport Layer Security (TLS), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of sensitive data. You recognize the use of this protection of data transmission at the small lock symbol in the upper left corner of the browser and the use of the schema HTTPS (instead of HTTP) as part of our Internet address.

Google Maps Privacy Policy

We use Google Maps of Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website Google Maps. With Google Maps, we can visualize locations better and improve our service. By using Google Maps, data is transferred to Google and stored on the Google servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent it.

What is Google Maps?

Google Maps is an online map service provided by Google Inc. With Google Maps, you can search for exact locations of cities, attractions, accommodations or businesses on the Internet via a PC or an app. If companies are represented on Google My Business, more information about the company is displayed in addition to the location. To view the way to get there, map snippets of a location can be integrated into a website using HTML code. Google Maps shows the earth’s surface as a road map or as an air or air map. satellite image. Thanks to the Street View images and the high-quality satellite images, very accurate representations are possible.

Why do we use Google Maps on our website?

All our efforts on this page are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. Thanks to Google Maps you can see at a glance where we have our headquarters. The directions always show you the best or fastest way to us. You can get there for routes by car, by public transport, on foot or by bike. For us, the provision of Google Maps is part of our customer service.

What data is stored by Google Maps?

In order for Google Maps to fully offer its service, the company must collect and store data from you. This includes, among other things, the search terms entered, your IP address and the width and/ Longitude coordinates. Use the route planner function to also save the entered start address. However, this data storage happens on the websites of Google Maps. We can only inform you about this, but we cannot influence you. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behaviour. Google primarily uses this data to optimize its own services and to provide you with personalized, personalized advertising.

The following cookie is set due to the integration of Google Maps in your browser:

  • Name: NID
  • Expiration time: after 6 months
  • Usage: NID is used by Google to customize ads to suit your Google search. With the help of the cookie, Google “remembers” your most frequently entered searches or your previous interaction with ads. This way you always get customized ads. The cookie contains a unique ID that Google uses to collect the user’s personal settings for advertising purposes.
  • Example value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311151916

Note: We cannot guarantee completeness of the information provided for in the stored data. Especially when using cookies, changes in Google can never be ruled out. In order to identify the nid cookie, a separate test page was created, where only Google Maps was involved.

How long and where is the data stored?

Google servers are located in data centers around the world. However, most servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data on different data carriers. This makes the data more accessible and better protected from possible attempts at tampering. Each data center also has special emergency programs. For example, if there are problems with Google hardware or if a natural disaster affects the servers, the data is likely to remain protected.

Google stores some data for a specified period of time. For other data, Google only offers the possibility to delete it manually. Furthermore, the company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months respectively.

How can I delete my data or prevent data storage?

The automatic deletion of location and activity data, introduced in 2019, stores location and web/app activity information for either 3 or 18 months, depending on your decision, and then deletes it. In addition, you can also manually delete this data from the history via the Google account at any time. If you want to completely prevent your location tracking, you must pause the “Web and App Activity” section of the Google Account. Click Data and Personalization, and then click the Activity Setting option. Here you can enter and Off.

In your browser, you can also disable, delete or manage individual cookies. Depending on which browser you are using, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. This allows you to decide whether to allow it or not for each cookie.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to know more about Google’s data processing, we recommend the company’s in-house privacy policy under https://policies.google.com/privacy?hl=de.

Google Fonts Privacy Policy

We use Google Fonts from the company Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website.

You don’t need to sign in or sign in to use Google fonts. a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts/fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google Account, you don’t need to worry that your Google account information will be transferred to Google while using Google Fonts. Google collects the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. We will take a look at exactly what data storage looks like.

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is an interactive directory with more than 800 fonts that Google LLC provides for free use.

Many of these fonts are published under the SIL Open Font License, while others are published under the Apache license. Both are free software licenses. Thus, we can use them freely without paying royalties.

Why do we use Google Fonts on our website?

With Google Fonts, we can use fonts on our own website and do not have to upload them to our own server. Google Fonts is an important building block to keep the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is especially useful for use on mobile devices. When you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are so-called secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors may be partially texts or visually distort entire websites. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod).

So we use the Google fonts so that we can present our entire online service as beautifully and uniformly as possible. By type. 6 paragraph 1 f lit. F GDPR already represents a “legitimate interest” in the processing of personal data. In this case, “legitimate interest” means legal, economic or ideal interests recognised by the legal system.

What data is stored by Google?

When you visit our website, the fonts are reloaded via a Google server. This external call transmits data to the Google servers. In this way, Google also recognizes that you or Your IP address visited our website. The Google Fonts API is designed to reduce the collection, storage, and use of end-user data to what is needed for efficient font delivery. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software area.

Google Fonts securely stores CSS and font requests on Google and is therefore protected. By collecting usage figures, Google can determine the popularity of the fonts. Google publishes the results on internal analytics pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the BigQuery database of Google Fonts. BigQuery is a web service from Google for companies that want to move and analyze large amounts of data.

It should be borne in mind, however, that any Google Font request also automatically transmits information such as IP address, language settings, screen resolution of the browser, version of the browser and name of the browser to the Google servers. Whether this data is also stored is not clearly ascertainable or is not clearly communicated by Google.

How long and where is the data stored?

Google stores requests for CSS assets for one day on your servers, which are mainly located outside the EU. This allows us to use the fonts using a Google style sheet. A style sheet is a style that you can use easily and quickly, e.g. the design or change the font of a Web page.

The font files are stored on Google for one year. Google’s goal is to fundamentally improve the loading time of websites. When millions of websites refer to the same fonts, they are cached after the first visit and immediately reappear on all other websites visited later. Sometimes Google updates font files to reduce file size, increase speech coverage, and improve the design.

How can I delete my data or prevent data storage?

The data that Google has for a day or one year can’t be easily deleted. The data is automatically transmitted to Google when the page is accessed. To delete this data early, you must contact Google Support on https://support.google.com/?hl=de&tid=311151916. In this case, you can only prevent data storage if you do not visit our site.

Unlike other web fonts, Google gives us unrestricted access to all fonts. So we can access a sea of fonts without restrictions and get the most out of our website. For more information about Google Fonts and other questions, please visit https://developers.google.com/fonts/faq?tid=311151916. Although Google deals with data protection-related matters, it does not contain really detailed information about data storage. It is relatively difficult (almost impossible) to get really accurate information about stored data from Google.

You can also read about which data is generally collected by Google and what this data is used for on https://www.google.com/intl/de/policies/privacy/.

Google Fonts Local Privacy Policy

We use Google Fonts from the company Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website. We have the Google fonts locally, i.e. on our web server, not on Google’s servers. As a result, there is no connection to Google’s server and therefore no data transmission or data transfer. Storage.

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is an interactive directory with more than 800 fonts that Google LLC provides for free use. With Google Fonts you could use the fonts without uploading them to your own server. However, in order to prevent any information transfer to the Google server, we have downloaded the fonts to our server. In this way, we act in compliance with data protection and do not forward data to Google Fonts.

Unlike other web fonts, Google gives us unrestricted access to all fonts. So we can access a sea of fonts without restrictions and get the most out of our website. For more information about Google Fonts and other questions, please visit https://developers.google.com/fonts/faq?tid=311151916.

Google Analytics Privacy Policy

We use the analysis tracking tool Google Analytics (GA) of the American company Google LLC (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on our website. Google Analytics collects information about your actions on our website. For example, if you click a link, this action is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics allow us to better customize our website and service to suit your needs. In the following, we will go into more detail about the tracking tool and inform you about what data is stored and how you can prevent it.

What is Google Analytics?

Google Analytics is a tracking tool that is used to analyze the traffic of our website. For Google Analytics to work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behavior. These may include, but are not covered, the following reports:

  • Target group reports: We get to know our users better through target group reports and know more precisely who is interested in our service.
  • Ad reports: Ad reports make it easier to analyze and improve our online advertising.
  • Acquisition Reports: Acquisition reports provide us with helpful information on how we can inspire more people to use our service.
  • Behavioral Reports: Here we learn how you interact with our website. We can understand which way you travel on our site and which links you click on.
  • Conversion Reports: Conversion is a process in which you perform a desired action based on a marketing message. For example, if you go from a pure website visitor to a buyer or newsletter subscriber. These reports will help us learn more about how our marketing efforts are getting you there. This is how we want to increase our conversion rate.
  • Real-time reports: Here we always find out immediately what is happening on our website. For example, we can see how many users are reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us achieve this goal.

The statistically evaluated data show us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site to be easier to find by interested people on Google. On the other hand, the data helps us to better understand you as a visitor. We therefore know very well what we need to improve on our website in order to provide you with the best possible service. The data also serves us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested in them.

What data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID that is connected to your browser cookie. This is how Google Analytics recognizes you as a new user. The next time you visit our site, you will be recognized as a “recurring” user. All collected data is stored together with this user ID. Thus, it is possible to evaluate pseudonymous user profiles in the first place.

Labels such as cookies and app instance IDs measure your interactions on our website. Interactions are all kinds of actions you perform on our website. If you also use other Google systems (such as Google Account), data generated through Google Analytics can be linked to third-party cookies. Google does not share Google Analytics data unless we, as a website operator, approve it. Exceptions may occur if required by law.

The following cookies are used by Google Analytics:

Name: _ga
Value:2.1326744211.152311151916-5
Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it serves to distinguish website visitors.
Expiration date: after 2 years

Name: _gid
Value:2.1687193234.152311151916-1
Purpose of use: The cookie is also used to distinguish website visitors
Expiration date: after 24 hours

Name: _gat_gtag_UA_<property-id></property-id>
Value: 1
Purpose: Used to lower the request rate. When Google Analytics is provided through the Google Tag Manager, this cookie is named _dc_gtm_ <property-id>.</property-id>
Expiration date: after 1 minute

Name: AMP_TOKEN
Value: no information
Purpose: The cookie has a token that can be used to retrieve a user ID from the AMP client ID service. Other possible values indicate a logoff, a request, or an error.
Expiration date: after 30 seconds up to one year

Name: __utma
Value:1564498958.1564498958.1564498958.1
Purpose: This cookie allows you to track your behaviour on the website and measure performance. The cookie is updated every time information is sent to Google Analytics.
Expiration date: after 2 years

Name: __utmt
Value: 1
Purpose: The cookie is used as _gat_gtag_UA_<property-id> to throttle the request rate.</property-id>
Expiration date: after 10 minutes

Name: __utmb
Value:3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated every time new data or data is information to Google Analytics.
Expiration date: after 30 minutes

Name: __utmc
Value: 167421564
Purpose: This cookie is used to set new sessions for returning visitors. This is a session cookie and is only stored until you close the browser again.
Expiration date: After closing the browser

Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: The cookie is used to identify the source of the number of visitors to our website. This means that the cookie stores where you came to our website. This can be another side or have been an advertisement.
Expiration date: after 6 months

Name: __utmv
Value: no specification
Purpose: The cookie is used to store user data. It is always updated when information is sent to Google Analytics.
Expiration date: after 2 years

Note: This list cannot claim to be exhaustive, as Google always changes the choice of its cookies.

Here we show you an overview of the most important data collected with Google Analytics:

Heatmaps: Google creates so-called heat maps. Heatmaps show exactly the areas you click on. This gives us information on where you are “on the road” on our site.

Session Duration: Google refers to the time you spend on our site without leaving the site. If you were inactive for 20 minutes, the session ends automatically.

Bounce rate Bouncerate): There is talk of a bounce if you only view one page on our website and then leave our website.

Account creation: When you create an account on our website or when you create an account, order, Google Analytics collects this data.

IP address: The IP address is only displayed in abbreviated form, so that no unique assignment is possible.

Location: The IP address can be used to determine the country and your approximate location. This process is also called IP location determination.

Technical information: Technical information includes, but is not only, your browser type, your Internet service provider, or your screen resolution.

Source of origin: Google Analytics or us are of course also interested in which website or advertising you have come to our site.

Other data includes contact details, any ratings, media play (e.g. when you play a video on our site), sharing content via social media, or adding it to your favorites. The list has no claim to completeness and serves only for a general orientation of the data storage by Google Analytics.

How long and where is the data stored?

Google has distributed your servers around the world. Most servers are located in America and therefore your data is mostly stored on American servers. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed across different physical disks. This has the advantage that the data is faster accessible and better protected from manipulation. Every Google data center has emergency programs for your data. For example, if Google’s hardware fails or natural disasters paralyze servers, Google’s risk of service interruption remains low.

Standardized, Google Analytics has set a retention period of 26 months for your user data. Then your user data will be deleted. However, we have the option to choose the retention period of user data ourselves. There are five variants available to us:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

When the specified period expires, the data is deleted once a month. This retention period applies to your data provided with cookies, user recognition and advertising IDs (e.g. cookies of the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a melting of individual data into a larger unit.

How can I delete my data or prevent data storage?

Under European Union data protection law, you have the right to obtain information about your data, to update, delete or restrict it. Use the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on under https://tools.google.com/dlpage/gaoptout?hl=de. Please note that this add-on only disables data collection by Google Analytics.

If you want to disable, delete or manage cookies (independent of Google Analytics), there is a separate manual for each browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311151916. We hope we were able to introduce you to the most important information about the data processing of Google Analytics. If you want to know more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics IP Anonymization

We have implemented the IP address anonymization of Google Analytics on this website. This feature was developed by Google to enable this website to comply with the applicable data protection regulations and recommendations of the local data protection authorities if they prohibit the storage of the full IP address. The anonymization or Masking of the IP takes place as soon as the IP addresses arrive in the Google Analytics data acquisition network and before the data is stored or processed.

More information on IP anonymization can be found on https://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics Demographics and Interests Reports

We’ve turned on advertising reporting features in Google Analytics. The demographic and interest reports contain information on age, gender and interests. This allows us to get a better picture of our users without being able to assign this data to individual persons. Learn more about the advertising features on https://support.google.com/analytics/answer/3450482?hl=de_AT&utm_id=ad.

You can stop using your Google Account’s activities and information under “Advertising Settings” on https://adssettings.google.com/authenticated by checking in.

Google Analytics deactivation link

By clicking on the following deactivation link, you can prevent Google from recording further visits to this website. Attention: The deletion of cookies, the use of the incognito/private mode of your browser, or the use of another browser leads to the re-collect of data.

Disable Google Analytics

[google_analytics_optout]Disable Google Analytics[/google_analytics_optout]

Google Analytics Addendum to Data Processing

We have entered into a direct customer agreement with Google to use Google Analytics by accepting the “Data Processing Addendum” in Google Analytics.

You can find more about the data processing supplement for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Google Analytics Google Signals Privacy Policy

We have activated the Google signals in Google Analytics. This updates existing Google Analytics features (advertising reports, remarketing, cross-device reports, and reports on interests and demographics) to obtain aggregated and anonymized data from you, provided you personalized ads in your Google Account.

The special thing is that this is cross-device tracking. This means that your data can be analyzed across devices. By activating Google signals, data is collected and linked to the Google account. Google can recognize this, for example, if you view a product on our website via a smartphone and only later buy the product from a laptop. Thanks to the activation of Google signals, we can start cross-device remarketing campaigns that would not otherwise be possible in this form. Remarketing means that we can also show you our offer on other websites.

In Google Analytics, The Google Signals also collect additional visitor data such as location, search history, YouTube history and data about your actions on our website. This gives us better advertising reports and more useful information about your interests and demographics from Google. This includes your age, the language they speak, where you live or what gender you belong to. In addition, social criteria such as your occupation, marital status or income are added. All this feature helps Google Analytics groups of people or target groups.

The reports also help us to better assess your behaviour, your wishes and interests. This enables us to optimize and adapt our services and products for you. By default, this data expires after 26 months. Please note that this data collection only takes place if you have allowed personalized advertising in your Google Account. This is always aggregated and anonymous data and never data of individual persons. In your Google Account, you can manage this data or also delete it.

Facebook Pixel Privacy Policy

We use Facebook’s Facebook pixel on our website. For this purpose, we have implemented a code on our website. The Facebook pixel is a snippet of JavaScript code that loads a collection of features that facebook can use to track your user actions, provided you’ve come to our website via Facebook ads. For example, when you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies allow Facebook to match your user data (customer data such as IP address, user ID) with the data of your Facebook account. Then Facebook deletes this data again. The collected data is anonymous and cannot be viewed by us and can only be used in the context of advertisements. If you are a Facebook user yourself and are logged in, your visit to our website will automatically be assigned to your Facebook user account.

We want our services or services Show products only to those people who are really interested in them. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. This way, Facebook users (if they have allowed personalized advertising) get to see suitable advertisements. Facebook also uses the collected data for analysis purposes and its own advertisements.

In the following we show you those cookies that were set by the inclusion of Facebook pixels on a test page. Please note that these are only sample cookies. Depending on the interaction on our website, different cookies are set.

Name: _fbp
Value: fb.1.1568287647279.257405483-6311151916-7
Purpose of use: This cookie uses Facebook to display advertising products.
Expiration date: after 3 months

Name: fr
Value: 0aPf312HOS5Pboo2r.. Bdeiuf… 1.0.Bdeiuf.
Purpose: This cookie is used to make Facebook pixels work properly.
Expiration date: after 3 months

Name: comment_author_50ae8267e2bdf1253ec1a5769f48e062311151916-3
Value: Author’s name
Purpose of use: This cookie stores the text and name of a user who, for example, leaves a comment.
Expiration date: after 12 months

Name: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Value: https%3A%2F%2Fwww.testpage…%2F (author’s URL)
Purpose of use: This cookie stores the URL of the website, which the user enters in a text box on our website.
Expiration date: after 12 months

Name: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Value: Author’s e-mail address
Purpose of use: This cookie stores the user’s e-mail address, provided he has posted it on the website.
Expiration date: after 12 months

Note: The above cookies refer to individual user behavior. Especially when using cookies, changes in Facebook can never be ruled out.

If you’re signed in to Facebook, you can change your ad settings under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can basically manage your usage-based online advertising on http://www.youronlinechoices.com/de/praferenzmanagement/. There you have the option to deactivate providers or to activate it.

If you want to know more about Facebook’s privacy policy, we recommend that you https://www.facebook.com/policy.php your own data policies.

Facebook Automatic Enhanced Matching Privacy Policy

As part of the Facebook pixel function, we also have the automatic advanced matching. Automatic Advanced Matching). This pixel feature allows us to send hashed emails, names, gender, city, state, zip code and date of birth or phone number as additional information to Facebook if you have provided us with this information. This activation allows us to adapt advertising campaigns on Facebook even more precisely to people who are interested in our services or products.

Google Tag Manager Privacy Policy

For our website we use the Google Tag Manager of the company Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). This Tag Manager is one of many helpful marketing products from Google. Through the Google Tag Manager, we can centrally install and manage code sections of various tracking tools that we use on our website.

In this privacy policy, we want to explain in more detail what the Google Tag Manager does, why we use it and in what form data is processed.

What is Google Tag Manager?

Google Tag Manager is an organizational tool that allows us to integrate and manage website tags centrally and through a user interface. Tags are small sections of code that record (track) your activities on our website, for example. For this purpose, JavaScript code sections are used in the source code of our site. The tags often come from google-internal products such as Google Ads or Google Analytics, but also tags from other companies can be integrated and managed via the manager. Such tags perform different tasks. You can collect browser data, feed marketing tools with data, include buttons, set cookies and also track users across multiple websites.

Why do we use Google Tag Manager for our website?

As they say so beautifully: organization is half the rent! And of course this also applies to the maintenance of our website. In order to make our website as good as possible for you and all people who are interested in our products and services, we need various tracking tools such as Google Analytics. The data collected from these tools shows us what interests you most, where we can improve our services and which people we should show our offers to. And for this tracking to work, we need to include javascript codes in our website. Basically, we could include each code section of each tracking tool separately in our source code. However, this takes a relatively long time and you easily lose track of it. That’s why we use the Google Tag Manager. We can easily install the necessary scripts and manage them from one place. In addition, the Google Tag Manager offers an easy-to-use user interface and you don’t need any programming skills. This is how we manage to keep order in our day jungle.

What data is stored by Google Tag Manager?

The Tag Manager itself is a domain that does not set cookies and does not store any data. It acts as a mere “manager” of the implemented tags. The data collects the individual tags of the different web analysis tools. The data is transferred to the individual tracking tools in the Google Tag Manager and is not stored.

However, this is quite different with the embedded tags of the various web analysis tools, such as Google Analytics. Depending on the analysis tool, various data about your web behavior are usually collected, stored and processed with the help of cookies. To do this, please read our data protection texts for the individual analysis and tracking tools we use on our website.

In Tag Manager’s account settings, we have allowed Google to receive anonymized data from us. However, this is only the use and use of our Tag Manager and not your data, which is stored via the code sections. We enable Google and others to receive selected data in anonymized form. We therefore agree to the anonymous disclosure of our website data. Despite a long research, we were unable to find out exactly which aggregated and anonymous data were forwarded. In any case, Google deletes all information that could identify our website. Google combines the data with hundreds of other anonymous website data and creates user trends as part of benchmarking measures. Benchmarking compares its own results with those of competitors. Processes can be optimized on the basis of the collected information.

How long and where is the data stored?

When Google stores data, this data is stored on its own Google servers. The servers are distributed all over the world. Most are in America. Under https://www.google.com/about/datacenters/inside/locations/?hl=de, you can find out exactly where the Google servers are located.

How long the individual tracking tools store data from you can be found in our individual data protection texts for the individual tools.

How can I delete my data or prevent data storage?

The Google Tag Manager itself does not set cookies, but manages tags of various tracking websites. In our data protection texts for the individual tracking tools, you will find detailed information on how to delete your data or how to delete your data. manage.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311151916. If you want to know more about Google Tag Manager, we recommend the FAQs under https://www.google.com/intl/de/tagmanager/faq.html.

Hotjar Privacy Policy

We use Hotjar from Hotjar Limited (Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta) on our website to statistically evaluate visitor data. Hotjar is a service that analyzes the behavior and feedback of you as a user on our website through a combination of analysis and feedback tools. We receive reports and visual representations from Hotjar that show us where and how you “move” on our site. Personal data is automatically anonymized and never reaches Hotjar’s servers. This means that you are not personally identified as a website user and we still learn a lot about your user behavior.

What is Hotjar?

As mentioned in the above section, Hotjar helps us analyze the behavior of our site visitors. These tools hotjar offers include heat maps, conversion funnels, visitor recording, incoming feedback, feedback polls, and surveys (for more information, see https://www.hotjar.com/). Hotjar helps us to offer you a better user experience and a better service. On the one hand, it offers a good analysis of online behaviour, on the other hand we also receive good feedback about the quality of our website. Because in addition to all the analysis-related aspects, we also want to know your opinion about our website. And with the feedback tool, that’s exactly what you can do.

Why do we use Hotjar on our website?

In recent years, the importance of user experience (i.e. user experience) on websites has increased sharply. And for good reason. A website should be structured in such a way that you feel comfortable as a visitor and simply find your way around. Thanks to Hotjar’s analytics tools and feedback tools, we can make our website and our offering more attractive. Hotjar’s heat maps are particularly valuable to us. Heatmaps are a form of visualization for data. For example, Hotjar’s heat maps show you exactly what you like to click, tap and where you scroll.

What data does Hotjar store?

As you browse our website, Hotjar automatically collects information about your user behavior. In order to collect this information, we have built in our own tracking code on our website. The following data can be collected via your computer or browser:

  • Your computer’s IP address (collected and stored in an anonymous format)
  • Screen
  • Browser info (which browser, version, etc.)
  • Your location (but only the country)
  • Your preferred language setting
  • Websites visited (subpages)
  • Date and time of access to one of our subpages (websites)

Cookies also store data that is placed on your computer (usually in your browser). It does not collect any personal data. In principle, Hotjar does not pass on any data collected to third parties. However, Hotjar explicitly points out that it is sometimes necessary to share data with Amazon Web Services. Then parts of your information are stored on their servers. However, Amazon is bound by a duty of confidentiality not to disclose this data.

Only a limited number of people (Hotjar employees) have access to the stored information. Hotjar servers are protected by firewalls and IP restrictions (access only to approved IP addresses). Firewalls are security systems that protect computers from unwanted network access. They are intended to serve as a barrier between Hotjar’s secure internal network and the Internet. Hotjar also uses third-party companies, such as Google Analytics or Optimizely, for your services. These companies may also store information that your browser sends to our website.

The following cookies are used by Hotjar. Since we refer, among other things, to the cookie list from Hotjar’s privacy policy under https://www.hotjar.com/legal/policies/cookie-information, not every cookie has an exemplary value. The list shows examples of Hotjar cookies used and does not claim to be exhaustive.

Name: ajs_anonymous_id
Value: %2258832463-7cee-48ee-b346-a195f18b06c3%22311151916-5
Purpose: The cookie is usually used for analysis purposes and helps to count visitors to one of our websites by tracking whether they have been to this site before.
Expiration date: after one year

Name: ajs_group_id
Value: 0
Purpose of use: This cookie collects data about user behavior. This data can then be associated with a specific group of visitors, based on the similarities of site visitors.
Expiration date: after one year

Name: _hjid
Value: 699ffb1c-4bfb-483f-bde1-22cfa0b59c6c
Purpose: The cookie is used to maintain a Hotjar user ID that is unique to the website in the browser. Thus, the user behavior can be assigned to the same user ID on the next visits.
Expiration date: after one year

Name: _hjMinimizedPolls
Value: 462568311151916-8
Purpose: Whenever you minimize a Feedback Poll widget, Hotjar sets this cookie. The cookie ensures that the widget is actually minimized when you browse our pages.
Expiration date: after one year

Name: _hjIncludedInSample
Value: 1
Purpose: This session cookie is set to inform Hotjar whether you are part of the selected people (sample) used to create funnels.
Expiration date: after one year

Name: _hjClosedSurveyInvites
Purpose: This cookie is set when you see an invitation to a feedback survey through a pop-up window. The cookie is used to ensure that this invitation appears only once for you.
Expiration date: after one year

Name: _hjDonePolls
Purpose: As soon as you end a feedback “question round” with the so-called Feedback Poll widget, this cookie is set in your browser. This prevents Hotjar from getting the same polls again in the future.
Expiration date: after one year

Name: _hjDoneTestersWidgets
Purpose: This cookie is used as soon as you enter your data in the “Recruit User Tester Widget”. With this widget we want to hire you as a tester. To prevent this form from appearing again and again, the cookie is used.
Expiration date: after one year

Name: _hjMinimizedTestersWidgets
Purpose: In order to ensure that the “Recruit User Tester” is actually minimized on all our pages once you have minimized it, this cookie is set.
Expiration date: after one year

Name: _hjShownFeedbackMessage
Purpose: This cookie is set when you have minimized or supplemented the incoming feedback. This is done so that the incoming feedback is immediately loaded as minimized when you navigate to another page where you want it to appear.
Expiration date: after one year

How long and where is the data stored?

We have built in a tracking code on our website that will be transferred to hotjar servers in Ireland (EU). This tracking code contacts Hotjar’s servers and sends a script to your computer or device to access our site. The script collects certain data related to your interaction with our website. This data is then sent to Hotjar’s servers for processing. Hotjar has imposed a 365-day data retention period on itself. This means that all data that Hotjar has collected and is older than one year will be automatically deleted.

How can I delete my data or prevent data storage?

Hotjar does not store any personal data from you for analysis. The company even advertises with the slogan “We track behavior, not individuals” (i.e. “We track user behavior, but no identifiable, individual data”). You also always have the option to prevent the collection of your data. All you have to do is go to the “opt-out” page and click on “Disable Hotjar”. Please note that deleting cookies, using the private mode of your browser or using another browser will result in data being collected again. You can also activate the “Do Not Track” button in your browser. In the Chrome browser, for example, you need to click on the three bars in the upper right corner and go to Settings. There you will find the option “Send a “Do Not Track” request in the “Privacy” section. Now you only activate this button and no data will be collected from Hotjar.

For more details on the privacy policy and what data Hotjar collects and how, please https://www.hotjar.com/legal/policies/privacy?tid=311151916.

Newsletter Privacy Statement

When You sign up for our Newsletter you submit the above personal Data and give us the Right to contact You by E-Mail. We use the Data stored as Part of the Registration for The Newsletter exclusively for our Newsletter and do not pass it on.

If You unsubscribe from the Newsletter – you will find the Link for it in every Newsletter at the bottom – then we delete all Data that was stored when you sign Up for the Newsletter.

MailChimp Privacy Policy

Like many other websites, we use the services of the newsletter company MailChimp on our site. The operator of MailChimp is The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA. Thanks to MailChimp, we can send you interesting news very easily via newsletter. With MailChimp, we don’t need to install anything and still get a pool of really useful features. In the following, we will go into more detail about this email marketing service and inform you about the most important data protection aspects.

What is MailChimp?

MailChimp is a cloud-based newsletter management service. “Cloud-based” means that we do not use MailChimp on our own computer or server. Instead, we use the service through an IT infrastructure that is available over the Internet on an external server. This type of software is also called SaaS (Software as a Service).

With MailChimp, we can choose from a wide range of different email types. Depending on what we want to achieve with our newsletter, we can run individual campaigns, regular campaigns, autoresponders (automatic email), A/B tests, RSS campaigns (sending out in predefined time and frequency) and follow-up campaigns.

Why do we use MailChimp on our website?

Basically, we use a newsletter service to keep in touch with you. We want to tell you what’s new with us or what attractive offers we have in our program right now. We are always looking for the simplest and best solutions for our marketing measures. And that’s why we chose Mailchimp’s newsletter management service. Although the software is very easy to use, it offers a large number of helpful features. In this way, we can create interesting and beautiful newsletters in just a short time. Thanks to the design templates offered, we design each newsletter individually and thanks to the “Responsive Design” our content is also displayed legibly and beautifully on your smartphone (or other mobile devices).

Through tools such as the A/B test or the extensive analysis possibilities, we quickly see how our newsletters reach you. This allows us to respond and improve our offer or services if necessary.

Another advantage is mailchimp’s “cloud system”. The data is not stored and processed directly on our server. We can retrieve the data from external servers and thus save our storage space. In addition, the maintenance effort is significantly reduced.

What data does MailChimp store?

Rocket Science Group LLC (MailChimp) maintains online platforms that allow us to contact you (if you subscribe to our newsletter). If you become a subscriber to our newsletter via our website, you will confirm your membership in a MailChimp email list by e-mail. In order for MailChimp to prove that you have entered the “list provider”, the date of registration and your IP address will be saved. MailChimp also stores your email address, name, physical address, and demographic information, such as language or location.

This information is used to send you emails and certain other MailChimp features (such as evaluation of the newsletters).

MailChimp also shares information with third parties to provide better services. MailChimp also shares some data with third-party advertising partners to better understand your customers’ interests and concerns so that more relevant content and targeted advertising can be provided.

Through so-called “web beacons” (that is, small graphics in HTML e-mails), MailChimp can determine whether the e-mail has arrived, whether it has been opened and whether links have been clicked. All this information is stored on the MailChimp servers. This gives us statistical evaluations and shows exactly how well our newsletter has been received by you. In this way, we can adapt our offer much better to your wishes and improve our service.

MailChimp may also use this data to improve its own service. This can, for example, technically optimize shipping or determine the location (country) of the recipients.

The following cookies can be set by Mailchimp. This is not a complete cookie list, but rather an exemplary selection:

Name: AVESTA_ENVIRONMENT
Value: Prod
Purpose: This cookie is necessary to provide the Mailchimp Services. It is always set when a user registers for a newsletter mailing list.
Expiration date: after the end of the session

Name: ak_bmsc
Value: F1766FA98C9BB9DE4A39F70A9E5EEAB55F6517348A7000001311151916-3
Purpose: The cookie is used to distinguish a person from a bot. This allows you to create secure reports about how you use a Website.
Expiration date: after 2 hours

Name: bm_sv
Value: A5A322305B4401C2451FC22FFF547486-FEsKGvX8eovCwTeFTzb8//I3ak2Au…
Purpose: The cookie is from MasterPass Digital Wallet (a MasterCard service) and is used to offer a visitor a virtual payment process securely and easily. For this purpose, the user is identified anonymously on the website.
Expiration date: after 2 hours

Name: _abck
Value: 8D545C8CCA4C3A50579014C449B045311151916-9
Purpose: We were unable to find out more about the purpose of this cookie
Expiration date: after one year

Sometimes you may open our newsletter for better presentation via a given link. This is the case, for example, if your e-mail program is not working or the newsletter is not displayed correctly. The newsletter is then displayed via a MailChimp website. MailChimp also uses cookies on your own websites (small text files that store data on your browser). In doing so, personal data may be data may be data ed by MailChimp and its partners (e.g. Google Analytics). This data collection is the responsibility of MailChimp and we have no influence on it. The MailChimp Cookie Statement (at: https://mailchimp.com/legal/cookies/) explains exactly how and why the company uses cookies.

How long and where is the data stored?

Because MailChimp is an American company, all collected data is also stored on American servers.

In principle, the data remains permanently stored on Mailchimp’s servers and is not deleted until you are prompted. You can have your contact deleted by us. This permanently removes all your personal data for us and anonymizes it in the Mailchimp reports. However, you can also request the deletion of your data directly from MailChimp. Then all your data will be removed and we will receive a notification from MailChimp. After we receive the email, we have 30 days to delete your contact from all connected integrations.

How can I delete my data or prevent data storage?

You can withdraw your consent to receive our newsletter at any time within the received e-mail by clicking on the link at the bottom. If you have logged out by clicking on the unsubscribe link, your data will be deleted from MailChimp.

If you access a MailChimp website via a link in our newsletter and cookies are set in your browser, you can delete or deactivate these cookies at any time.

Depending on the browser, deactivating or Delete something different. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. This allows you to decide whether to allow it or not for each cookie.

MailChimp is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&tid=311151916. You can find out more about the use of cookies at MailChimp on https://mailchimp.com/legal/cookies/, information on data protection at MailChimp (Privacy) can be found on https://mailchimp.com/legal/privacy/.

MailChimp Order Data Processing Contract

We have signed a data processing addendum agreement with MailChimp. This agreement is used to secure your personal data and ensures that MailChimp complies with the applicable data protection regulations and does not pass on your personal data to third parties.

More information on this contract can be found on http://mailchimp.com/legal/forms/data-processing-agreement/.

Google AdSense Privacy Policy

We use Google AdSense, the advertising program of Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA) on this website. With Google AdSense, we can display ads on this website that fit our topic. This is how we offer you ads that ideally represent a real added value for you. In the course of this privacy statement via Google AdSense, we explain why we use Google AdSense on our website, what data you process and store, and how you can prevent this data storage.

The legal basis for the use of Google AdSense is Article 6 (1) f (legality of processing), as there is a legitimate interest in carrying out targeted advertising measures.

What is Google AdSense?

Google AdSense has been around since 2003 and is an advertising program of the company Google. Unlike Google Ads (formerly Google AdWords), you can’t run ads here yourself. Google AdSense plays ads on websites, such as ours. The biggest advantage of this advertising service compared to some others is that Google AdSense only shows you ads that match our content. Google has its own algorithm that calculates which ads you see. Of course, we only want to offer you advertising that interests you and offers you added value. Google checks based on your interests or your user behaviour and on the basis of our offer, which advertisements are suitable for our website and for our users. At this point, we would also like to mention that we are therefore not responsible for the selection of advertisements. With our website, we only offer the advertising space. Google chooses the ads displayed. Since August 2013, the ads have also been adapted to the respective user interface. This means that whether you are visiting our website from your smartphone, PC or laptop, the ads will adapt to your device.

Why do we use Google AdSense on our website?

Running a high-quality website requires a lot of dedication and dedication. Basically, we are never finished working on our website. We always try to maintain our site and keep it as up-to-date as possible. Of course, we also want to achieve economic success with this work. That’s why we chose ads as a source of revenue. However, the most important thing for us is not to disturb your visit to our website by these advertisements. Google AdSense only offers you ads that match our topics and your interests.

Similar to Google indexing for a website, a bot examines the corresponding content and offers of our website. Then the ads are adapted to the content and presented on the website. In addition to the content overlap between the ad and the website offering, AdSense also supports interest-based targeting. This means that Google also uses your data to offer tailored advertising to you. This way you get advertising that ideally offers you real added value and we have a higher chance of earning a bit of something.

What data is stored by Google AdSense?

In order for Google AdSense to display a customized advertisement, cookies are used, among other things. Cookies are small text files that store certain information on your computer.

In AdSense, cookies are designed to provide better advertising. The cookies do not contain any personal data. However, it should be noted that Google considers data such as “pseudonyme cookie IDs” (name or other identifier is replaced by a pseudonym) or IP addresses as non-identifiable information. However, under the GDPR, this data may be considered as personal data. Google AdSense sends a cookie to the browser after each impression (this is always the case when you see an ad), every click and any other activity that leads to a call to the Google AdSense servers. If the browser accepts the cookie, it will be stored there.

Third-party vendors may be able to place and read cookies in your browser, or Use web beacons to store data they receive by ad delivery on the website. Web beacons are small graphics that enable log file recording and log file analysis. This analysis enables statistical analysis for online marketing.

Google may use these cookies to collect certain information about your user behaviour on our website. These include:

  • Information on how to handle an ad (clicks, impressions, mouse movements)
  • Information about whether an ad has already appeared in your browser earlier. This data helps you not see an ad more often.

Google analyzes and evaluates the data about the displayed advertising materials and your IP address. Google uses the data primarily to measure the effectiveness of an ad and improve its advertising offering. This information is not linked to any personal information that Google may have about you through other Google services.

In the following, we introduce you to cookies that Google AdSense uses for tracking purposes. Here we refer to a test website that has only Google AdSense installed: 

  • Name: uid
  • Expiration time: after 2 months
  • Usage: The cookie is stored under the domain adform.net. It provides a uniquely assigned, machine-generated user ID and collects data about the activity on our website.
  • Example value: 891269189311151916
  • Name: C
  • Expiration time: after 1 month
  • Usage: This cookie identifies whether your browser accepts cookies. The cookie is stored under the domain track.adform.net.
  • Example value: 1
  • Name: cid
  • Expiration time: after 2 months
  • Usage: This cookie is stored under the domain track.adform.net, stands for client ID and is used to improve advertising for you. It can forward more relevant advertising to the visitor and helps to improve the reports on campaign performance.
  • Example value: 8912691894970695056,0,0,0,0
  • Name: IDE
  • Expiration time: after 1 month
  • Usage: The cookie is stored under the domain doubkeklick.net. It is used to change your actions after viewing or after clicking the ad. This allows you to measure how well an ad is received by our visitors.
  • Example value: zOtj4TWxwbFDjaATZ2TzNaQmxrU311151916
  • Name: test_cookie
  • Expiration time: after 1 month
  • Usage: The “test_cookies” allows you to check if your browser supports cookies at all. The cookie is stored under the domain doubkeklick.net.
  • Example value: no specification
  • Name: CT592996
  • Expiration time: after one hour
  • Usage: Stored under the domain adform.net. The cookie is set as soon as you click on an advertisement. We were unable to find out more about the use of this cookie.
  • Example value: 733366

Note: This list cannot claim to be exhaustive, as experience shows that Google also changes the choice of its cookies over and over again.

How long and where is the data stored?

Google collects your IP address and various activities that you perform on the website. Cookies store this information about the interactions on our website. According to Google, the company securely collects and stores the information provided on Google’s in-house servers in the United States.

If you don’t have a Google Account, or if you don’t have a Google Account, you’re are not logged in, Google usually stores the collected data with a unique identifier (ID) on your browser. The unique IDs stored in cookies are used, for example, to ensure personalized advertising. If you’re signed in to a Google Account, Google may also collect personal information.

You can delete some of the data that Google stores at any time (see next section). Many of the information stored in cookies is automatically deleted after a certain amount of time. However, there is also data that Google stores over a longer period of time. This is the case when Google, for economic or legal reasons, has to store certain data over an indeterminate, longer period of time.

How can I delete my data or prevent data storage?

You always have the option to delete or disable cookies that are on your computer. How exactly this works depends on your browser.

Here is the guide to how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. So you can decide for each individual cookie whether or not to allow the cookie. Downloading and installing this browser plug-in on https://support.google.com/ads/answer/7395996 will also disable all “advertising cookies”. Keep in mind that disabling these cookies does not prevent ads, only personalised ads.

If you have a Google Account, you can turn off https://adssettings.google.com/authenticated personalized advertising on the website. Again, you will continue to see ads, but they are no longer adapted to your interests. However, the ads are displayed based on a few factors such as your location (derived from your IP address), browser type, and search terms used.

You can find out which data Google collects in principle and what it uses this data for on https://www.google.com/intl/de/policies/privacy/.

Amazon Partner Program Privacy Policy

We are a participant in the Amazon Partner Program, which allows you to place Amazon ads and partner links on websites. This placement of Amazon Advertising will result in an advertising expense refund.
In order to understand the origin of orders, Amazon uses cookies.
The responsible body within the meaning of the data protection laws are The Amazon Europe Core S.A.R.L., the Amazon EU S.A.R.L. and Amazon Media EU S.A.R.L., all four located 5, Rue Plaetis, L-2338 Luxembourg and Amazon Instant Video Germany GmbH, Domagkstr. 28, 80807 Munich. Als Datenverarbeiter wird in ihrem Auftrag die Amazon Deutschland Services GmbH, Marcel-Breuer-Str. 12, 80807 Munich.
The privacy policy, what information Amazon collects and how it uses it can be found on https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.

Google Ads (Google AdWords) Conversion Tracking Privacy Policy

As an online marketing measure, we use Google Ads (formerly Google AdWords) to promote our products, offers and services. In this way, we want to make more people aware of the high quality of our offers on the Internet. As part of our advertising efforts through Google Ads, we use the conversion tracking of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) on our website. With this free tracking tool, we can better adapt our advertising offering to your interests and needs. In the following article, we want to go into more detail about why we use conversion tracking, what data is stored, and how you can prevent this data storage.

The legal basis for the use of Google Ads conversion tracking is Article 6 (1) f (legality of processing) because there is a legitimate interest in carrying out targeted advertising activities.

What is Google Ads Conversion Tracking?

Google Ads (formerly Google AdWords) is the in-house online advertising system of Google LLC. We can create online ads through Google Ads to bring our products or services closer to interested people. We are convinced of the quality of our offer and want as many people as possible to get to know our website. In the online sector, Google Ads offers the best platform for this. Of course, we also want to gain a precise overview of the cost-benefit factor of our promotions. That’s why we use the conversion tracking tool from Google Ads.

But what is a conversion actually? A conversion occurs when you go from an interested website visitor to a trading visitor. This happens whenever you click on our ad and then perform another action, such as visiting our website. With Google’s conversion tracking tool, we capture what happens after a user clicks on our Google Ads ad. For example, we can see if products are purchased, services are used or if users have signed up for our newsletter.

Why do we use Google Ads Conversion Tracking on our website?

We use Google Ads to draw attention to our offer on other websites as well. The aim is that our advertising campaigns really only reach those people who are interested in our products and offers. With the Conversion Tracking Tool, we can see which keywords, ads, ad groups, and campaigns lead to the desired customer actions. We’ll see how many customers interact with our ads on a device or browser and then perform a conversion. This data allows us to calculate our cost-benefit factor, measure the success of individual advertising activities and, consequently, optimize our online marketing activities. We can also use the data obtained to make our website more interesting for you and adapt our advertising offer even more individually to your needs.

What data is stored in Google Ads Conversion Tracking?

We have integrated a conversion tracking tag or code snippet on our website to better analyze certain user actions. If you click on one of our Google Ads ads, the “Conversion” cookie from a Google domain will be stored on your computer (usually in the browser) or mobile device. Cookies are small text files that store information on your computer.

Here are the data of the most important cookies for Google’s conversion tracking:

Name: Conversion
Expiration time: after 3 months
Sample value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ311151916

Name: _gac
Expiration time: after 3 months
Example value: 1.1558695989.EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE

Note: The cookie _gac appears only in conjunction with Google Analytics. The above list does not claim to be complete, as Google repeatedly uses other cookies for analytical analysis.

As soon as you complete an action on our website, Google recognizes the cookie and stores your action as a so-called conversion. As long as you are browsing our website and the cookie has not yet expired, we and Google will recognize that you have found us through our Google Ads ad. The cookie is read out and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. Conversion tracking of Google Ads can be refined and improved using Google Analytics. For ads that Google displays in different places on the web, cookies named “__gads” or “_gac” may be set under our domain. Since September 2017, various campaign information from analytics.js has been stored with the _gac cookie. The cookie stores this data as soon as you visit one of our pages for which the automatic tagging of Google Ads has been set up. Unlike cookies set for Google domains, Google can only read these conversion cookies if you are on our website. We do not collect or receive any personal data. We get a report from Google with statistical evaluations. For example, we learn about the total number of users who clicked on our ad and we see how well which advertising measure has arrived.

How long and where is the data stored?

At this point, we would like to point out that we have no influence on how Google reuses the data collected through the conversion tracking tool. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies named “Conversion” and “_gac” (used in conjunction with Google Analytics) have an expiration date of 3 months.

How can I delete my data or prevent data storage?

You cannot participate in the conversion tracking of Google Ads. If you disable the Google Conversion Tracking cookie from your browser, you block conversion tracking. In this case, the tracking tool statistics do not include you. You can change the cookie settings in your browser at any time. With each browser, this works a little differently. Here is the guide to how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. So you can decide for each individual cookie whether or not to allow the cookie. Downloading and installing this browser plug-in on https://support.google.com/ads/answer/7395996 will also disable all “advertising cookies”. Keep in mind that disabling these cookies does not prevent ads, only personalised ads.

By certifying the US-European Privacy Shield, The American company Google LLC must comply with the applicable data protection laws in force in the EU. If you would like to learn more about Google’s privacy policy, we recommend Google’s general privacy policy: https://policies.google.com/privacy?hl=de.

plista Privacy Policy

We use on this website plista of the company plista GmbH (Torstraße 33-35, 10119 Berlin, Germany) to display suitable online advertising and interesting content for you. Data is collected, stored and processed by you. In this privacy policy, we inform you why we use plista, what data is stored where, and how you can manage or prevent this data processing.

What is plista?

plista analyzes your visitor behavior on our website and uses the collected data and real-time recommendation technology to ensure that you have suitable advertisements and matching paid content (e.g. posts). plista recommends to visitors to plista network websites (such as this website) certain content or advertisements based on the analysis of the data collected collected or retrieved from the plista network sites. These are content that you may be interested in, content based on the interests of similar users, and content that users have previously viewed on websites outside the plista network.

Why do we use plista on our website?

We want to offer you the best possible service and user experience (UX) on our website. For us, this also means that you only see content and advertisements that really interest you. Through plista, we can adapt ads and other content exactly to your wishes and interests. In this way, we provide you with good content and achieve our business goals more easily and quickly.

What data is stored by plista?

The plista services collect information about visitor behavior when visitors visit, view, and interact with plista network websites and advertisements. plista collects data to identify browsers and devices that repeatedly visit pages of the plista network:

  • Cookie IDs to identify the browser
  • Advertising IDs for mobile devices to recognize the advertising environment
  • IP addresses and data derived from such IP addresses, such as inaccurate geolocation data that indicates the country, region, city, and/or postal code area of a device
  • Type of Internet browser, browser language and operating system
  • type of connection (wired or wireless); network to which the device is connected and mobile operator (if available)
  • Latitude/longitude of a mobile device.

The data collected by plista never includes and is not linked to the names, addresses, telephone numbers, e-mail addresses or similar data of the users. Plista is therefore not able to draw conclusions about natural persons.

Below we show you cookies that plista can set in your browser. The cookies found cannot claim completeness and serve only as an example.

Name: Pookie
Value: HhjIN4SdViBlW1ZTPZuoWBdoQTF4L5DINUZEtNQVSzU=
Purpose: This cookie provides you with a random cookie ID that serves as an identification.
Expiration date: after 50 years

Name: Ploptout
Value: 1
Purpose: This cookie stores the information that you have used the opt-out function.
Expiration date: after 30 years

Name: rt11
Value: AlnCL9toeaa5lX0u2uS7D1B%2BinxhWAjqYkRre9sYf%2BI%3311151916-4
Purpose: This cookie stores retargeting campaign IDs from you.
Expiration date: after 60 days

Name: um
Value: c3de=1581682028%3B3420334527069442875&crc=8d5889e4c3c6bd6237e6fd9c2b94624311151916-1
Purpose: This cookie stores third-party IDs submitted by your partners.
Expiration date: after 30 days

Name: arv
Value: q1YqSy0qzszPU7Iy0lFKSSxJVLKKrlYysrQ0sQSylEzNDSxMDI2NjJRia2311151916-8
Purpose: This cookie stores the posts you have previously seen.
Expiration date: after 3 days

Name: rec
Value: a%3A0%3A%7B%7D
Purpose of use: This cookie stores the recommendations you clicked on earlier.
Expiration date: after 3 days

Name: red
Value: a%3A1%3A%7Bi%3A0%3Ba%3A1%3A%7BA9%3A%22477939325%22%3311151916-9
Purpose: This cookie stores the recommendations previously displayed to you.
Expiration date: after 3 days

Name: frc
Value: q1YqSy0qzszPU7Iy0lFKSSxJVKjq0FAA
Purpose: The cookie ensures that visitors only see ads in limited numbers.
Expiration date: after 3 days

plista provides data from visitors (in particular, the cookie ID assigned by us or the respective Advertising ID) to selected third parties and service providers, for example in order to play out special types of advertising and to improve their own services.

How long and where is the data stored?

All visitor data from the EU is stored on the plista servers in Germany. The plista targeting cookie has a storage time of one year and is automatically deleted after this time has elapsed. All your data will also be deleted or anonymised no later than one year after their collection and can only be used for statistical purposes in the latter case.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. With the opt-out button on https://www.plista.com/de/ueber/opt-out, you can prevent the collection of your data.

In addition, you also have the option to prevent data processing by plista in your browser. As mentioned above, plista stores most of the data about cookies that are set in your browser. You can manage, disable or delete these cookies. Depending on which browser you have, the management works a little differently. The instructions of the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser to always be informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

We have tried to introduce you to the most important information about data processing by plista. On https://www.plista.com/de/ueber/privacy, you’ll learn more about the company’s privacy policies.

Embedded social Media Elements privacy policy

We embed elements of social media services on our website to display images, videos and texts.
By visiting pages that represent these elements, data is transferred from your browser to the respective social media service and stored there. We do not have access to this data.
The following links lead you to the pages of the respective social media services where it is explained how they deal with your data:

Facebook Privacy Policy

We use selected Facebook tools from Facebook on our website. Facebook is a social media network of Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. With these tools, we can offer you and people who are interested in our products and services the best possible offer. Below we give an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.

What are Facebook tools?

In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. However, since the term is hardly known, we decided to call it just Facebook tools. These include:

  • Facebook pixels
  • social plug-ins (such as the “Like” or “Share” button)
  • Facebook Login
  • Account Kit
  • APIs (Programming Interface)
  • SDKs (collection of programming tools)
  • Platform integrations
  • Plugins
  • Codes
  • Specifications
  • Documentation
  • Technologies and services

Through these tools, Facebook extends services and has the ability to receive information about user activities outside of Facebook.

Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of ads (Facebook ads), we can reach these very people. In order to show users suitable advertising, however, Facebook needs information about people’s wishes and needs. In this way, information about user behaviour (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and allows interested people to get the right advertising about our products and/or products. View services. The tools thus enable tailor-made advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus create “campaign reports” on our behalf about the impact of our advertising campaigns. Furthermore, analyses give us a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content directly on Facebook on our site.

What data is stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to match the data with the data it has of you (if you are a Facebook member). Before customer data is transmitted to Facebook, a so-called “hashing” takes place. This means that an arbitrary record is transformed into a string. This is also used to encrypt data.

In addition to the contact details, “event data” is also transmitted. “Event Data” refers to the information we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information received with third parties (such as advertisers), unless the company has explicit permission or is legally obligated to do so. “Event data” can also be connected to contact details. This allows Facebook to offer better personalized advertising. After the already mentioned reconciliation process, Facebook deletes the contact data again.

In order to deliver ads in an optimized manner, Facebook uses the event data only if it has been combined with other data (which has been collected by Facebook in other ways). Facebook also uses this event data for security, protection, development and research purposes. Many of this data is transmitted to Facebook via cookies. Cookies are small text files that are used to store data or information can be used in browsers. Depending on the tools used and whether you are a Facebook member, different types of cookies are created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. General information about the use of Facebook cookies can also be found on https://www.facebook.com/policies/cookies.

How long and where is the data stored?

Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has distributed servers all over the world where your data is stored. However, customer data will be deleted within 48 hours after it has been matched with their own user data.

How can I delete my data or prevent data storage?

In accordance with the General Data Protection Regulation, you have the right to access, rectify, transfer and delete your data.

A complete deletion of the data will only take place if you completely delete your Facebook account. Here’s how deleting your Facebook account works:

1) On the right side of Facebook, click Settings.

2) Then click on “Your Facebook Information” in the left column.

3) Now click “Deactivation and Deletion”.

4) Select “Delete account” now and then click “Next and Delete Account”

5) Now enter your password, click on “Next” and then on “Delete account”

The storage of the data that Facebook receives via our website is carried out, among other things, via cookies (e.g. social plugins). In your browser, you can disable, delete or manage individual or all cookies. Depending on which browser you are using, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. This allows you to decide whether to allow it or not for each cookie.

Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have brought you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data policies on https://www.facebook.com/about/privacy/update.

Facebook Social Plug-in Privacy Policy

On our website are built-in so-called social plug-ins of the company Facebook Inc. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (the hand with your thumb raised) or by a unique “Facebook plug-in” label. A social plug-in is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used features are the well-known “Like” and “Share” buttons.

The following social plug-ins are offered by Facebook:

  • “Save” button
  • “Like” button, share, send and quote
  • Page plug-in
  • Comments
  • Messenger plug-in
  • Embedded posts and video players
  • Group plug-in

On https://developers.facebook.com/docs/plugins, you can find out more about how each plug-in is used. We use the social plug-ins on the one hand to offer you a better user experience on our site, on the other hand because Facebook can optimize our ads.

If you have a Facebook account or have visited facebook.com, Facebook has already set at least one cookie in your browser. In this case, your browser sends information to Facebook via this cookie as soon as you visit our site or with social plug-ins (e.g. “Like” button).

The information received will be deleted within 90 days or Anonymous. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information that affects your browser.

In order to prevent Facebook from collecting a lot of data during your visit to our website and connecting it to the Facebook data, you must log out of Facebook during your visit to the website.

If you are not logged in to Facebook or do not have a Facebook account, your browser will send less information to Facebook because you have fewer Facebook cookies. However, data such as your IP address or which website you visit can be transferred to Facebook. We would like to point out that we do not know exactly the exact contents of the data. However, we try to educate you as much as possible about data processing according to our current state of knowledge. You can also read how Facebook uses the data in the company’s data guideline under https://www.facebook.com/about/privacy/update.

The following cookies are set in your browser at least when you visit a website with social plug-ins from Facebook:

Name: dpr
Value: no specification
Purpose: This cookie is used to make the social plug-ins on our website work.
Expiration date: after the end of the session

Name: fr
Value: 0jieyh4311151916c2GnlufEJ9.. Bde09j… 1.0.Bde09j
Purpose: The cookie is also necessary for the plug-ins to function properly.
Expiration date: after 3 months

Note: These cookies were set after a test, even if you are not a Facebook member.

If you’re signed in to Facebook, you can change your ad settings under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can manage your usage-based online advertising on http://www.youronlinechoices.com/de/praferenzmanagement/grundsätzlich. There you have the option to deactivate providers or to activate it.

If you want to know more about Facebook’s privacy policy, we recommend that you https://www.facebook.com/policy.php your own data policies.

Facebook Login Privacy Policy

We have integrated the convenient Facebook login on our site. This allows you to easily log in with your Facebook account without having to create another user account. If you decide to register via the Facebook login, you will be redirected to the social media network Facebook. There, you can log in via your Facebook user data. This login procedure will allow data about you or Your user behavior is stored and transmitted to Facebook.

In order to store the data, Facebook uses various cookies. In the following we show you the most important cookies that are set in your browser or already exist when you log in to our site via the Facebook login:

Name: fr
Value: 0jieyh4c2GnlufEJ9.. Bde09j… 1.0.Bde09j
Purpose: This cookie is used to make the social plugin work as well as possible on our website.
Expiration date: after 3 months

Name: datr
Value: 4Jh7XUA2311151916SEmPssfzCOO4JFFl
Purpose: Facebook sets the “datr” cookie when a web browser accesses facebook.com, and the cookie helps identify sign-up activity and protect users.
Expiration date: after 2 years

Name: _js_datr
Value: deleted
Purpose of use: This session cookie sets Facebook for tracking purposes, even if you do not have a Facebook account or are logged out.
Expiration date: after the end of the session

Note: The cookies listed are only a small selection of the cookies available to Facebook. Other cookies are _ fbp, sb or wd. A complete list is not possible, because Facebook has a large number of cookies and uses them variably.

The Facebook login offers you on the one hand a fast and easy registration process, on the other hand we have the possibility to share data with Facebook. This allows us to better adapt our offerings and promotions to your interests and needs. Data we receive from Facebook in this way is public data such as

  • Your Facebook name
  • Your profile picture
  • a stored e-mail address
  • Friends Lists
  • Button information (e.g. “Like” button)
  • Birthday date
  • Language
  • Residence

In return, we provide Facebook with information about your activities on our website. These include information about your device used, which subpages you visit from us or which products you have purchased from us.

By using Facebook Login, you consent to data processing. You may revoke this agreement at any time. If you want to know more information about data processing by Facebook, we recommend the Facebook Privacy Statement under https://de-de.facebook.com/policy.php.

If you’re signed in to Facebook, you can change your ad settings under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

Cloudflare Privacy Policy

We use Cloudflare from Cloudflare, Inc. (101 Townsend St., San Francisco, CA 94107, USA) on this website to make our website faster and more secure. Cloudflare uses cookies and processes user data. Cloudflare, Inc. is an American company that provides a content delivery network and various security services. These services are located between the user and our hosting provider and act as a reverse proxy for websites. In the following, we will try to explain in more detail what all this means.

What is Cloudflare?

A Content Delivery Network (CDN) provided by Cloudflare is nothing more than a network of Servers connected over the Internet. Cloudflare has distributed such servers around the world to get websites to your screen faster. Simply put, Cloudflare creates copies of our website and places them on their own servers. When you visit our website now, a load-sharing system ensures that most of our website is delivered by the server that can view our website the fastest. The distance of data transfer to your browser is significantly shortened by a CDN. Thus, the content of our website is delivered to you by Cloudflare not only from our hosting server, but from servers from all over the world. The use of Cloudflare is particularly helpful for users from abroad, as the site can be delivered from a nearby server. In addition to quickly delivering web pages, Cloudflare also offers various security services, such as DDoS protection or the Web Application Firewall.

Why do we use Cloudflare on our website?

Of course, we want to offer you the best possible service with our website. Cloudflare helps us make our website faster and more secure. Cloudflare offers us both web optimizations and security services, such as DDoS protection and web firewall. This includes a reverse proxy and the content distribution network (CDN). Cloudflare blocks threats and limits abusive bots and crawlers that waste our bandwidth and server resources. By storing our website on local data centers and blocking spam software, Cloudflare enables about 60% of our tape width. Providing content through a data center near you and some web optimizations performed there reduces the average load time of a website by about half. According to Cloudflare, the “I’m Under Attack Mode” setting can mitigate further attacks by displaying a JavaScript computing task that must be solved before a user can access a website. Overall, this makes our website significantly more powerful and less vulnerable to spam or other attacks.

What data does Cloudflare store?

Cloudflare generally only forwards data that is controlled by website operators. The content is therefore not determined by Cloudflare, but always by the website operator itself. In addition, Cloudflare may collect certain information about the use of our website and process data that is sent by us or has received instructions for Cloudflare. In most cases, Cloudflare receives data such as contact information, IP addresses, security fingerprints, DNS log data, and performance data for Web pages derived from browser activity. For example, log data helps Cloudflare detect new threats. This allows Cloudflare to ensure a high level of security protection for our website. Cloudflare processes this data as part of the Services in compliance with applicable laws. Of course, this also includes the General Data Protection Regulation (GDPR).

For security reasons, Cloudflare also uses a cookie. The cookie (__cfduid) is used to identify individual users behind a shared IP address and to apply security settings for each individual user. This cookie is very useful, for example, if you use our website from a local where there are a number of infected computers. However, if your computer is trustworthy, we can detect this by means of the cookie. This allows you to browse our website unhindered, despite infected PCs in the area. It is also important to know that this cookie does not store any personal data. This cookie is strictly necessary for Cloudflare security features and cannot be disabled.

Cookies from Cloudflare

  • __cfduid
    • Expiration time: 1 year
    • Usage: Security settings for each individual visitor
    • Example value: d798bf7df9c1ad5b7583eda5cc5e78311151916

Cloudflare also works with third-party vendors. They may process personal data only under the direction of Cloudflare and in accordance with the Privacy Policy and other confidentiality and security measures. Cloudflare does not share any personal data without our explicit consent.

How long and where is the data stored?

Cloudflare stores your information primarily in the United States and the European Economic Area. Cloudflare can transfer and access the information described above from around the world. In general, Cloudflare stores user-level data for domains in Free, Pro, and Business versions for less than 24 hours. For enterprise domains that have Cloudflare Logs (formerly Enterprise LogShare or ELS), the data can be stored for up to 7 days. However, if IP addresses trigger security alerts on Cloudflare, there may be exceptions to the above retention period.

How can I delete my data or prevent data storage?

Cloudflare only keeps data logs for as long as necessary and in most cases this data is deleted within 24 hours. Cloudflare also does not store any personal data, such as your IP address. However, there is information that Cloudflare stores indefinitely as part of its permanent protocols to improve the overall performance of Cloudflare Resolver and identify any security risks. You can read exactly which permanent logs are stored on https://developers.cloudflare.com/1.1.1.1/commitment-to-privacy/privacy-policy/privacy-policy/. All data that Cloudflare collects (temporary or permanent) is cleaned up by all personal data. All permanent protocols are also anonymized by Cloudflare.

Cloudflare states in your privacy statement that they are not responsible for the content they receive. For example, if you ask Cloudflare if you can update or delete your content, Cloudflare generally refers to us as a website operator. You can also completely prevent the entire collection and processing of your data by Cloudflare by disabling the execution of script code in your browser or by including a script blocker in your browser.

Cloudflare is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0.
For more information on cloudflare data protection, visit https://www.cloudflare.com/de-de/privacypolicy/

Instagram Privacy Policy

We have built in features of Instagram on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Facebook Inc. since 2012 and is one of Facebook’s products. Embedding Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. When you visit websites of our website that have integrated an Instagram function, data is transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data is thus processed across all Facebook companies.

In the following, we want to give you a more detailed insight into why Instagram collects data, what data it is, and how you can largely control data processing. Since Instagram is part of Facebook Inc., we obtain our information from the Instagram guidelines on the one hand, but also from the Facebook data policies themselves.

What is Instagram?

Instagram is one of the most famous social media networks in the world. Instagram combines the benefits of a blog with the benefits of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many users call the platform salopp), edit them with different filters and spread them to other social networks. And if you don’t want to be active yourself, you can only follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has really gone through the roof in recent years. And, of course, we have also responded to this boom. We want you to feel as comfortable as possible on our website. For this why a varied preparation of our contents is a matter of course for us. The embedded Instagram features allow us to enrich our content with helpful, fun or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be used for personalized advertising on Facebook. So our ads only get people who are really interested in our products or services.

Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight about your wishes and interests. It is important to note that these reports do not personally identify you.

What data is stored by Instagram?

If you come across one of our sites that have Instagram features built into (such as Instagram images or plug-ins), your browser will automatically contact Instagram’s servers. Data is sent to Instagram, stored and processed. Whether you have an Instagram account or not. This includes information about our website, your computer, purchases made, advertisements you see and how you use our offer. The date and time of your interaction with Instagram are also saved. If you have an Instagram account or you have an Instagram account, logged in, Instagram stores significantly more data about you.

Facebook distinguishes between customer data and event data. We assume that’s exactly the case with Instagram. Customer data includes, for example, name, address, telephone number and IP address. It is important to note that this customer data will not be transmitted to Instagram until you have been “hashed” before. Hashing means a record is turned into a string. This allows you to encrypt the contact details. In addition, the above-mentioned “event data” will also be transmitted. By “event data” Facebook – and consequently also Instagram – means data about your user behavior. Contact data may also be combined with event data. The contact details collected are matched with the data that Instagram has already provided by you.

The collected data is transmitted to Facebook via small text files (cookies), which are usually placed in your browser. Depending on the Instagram features you use and whether you have an Instagram account yourself, different amount of data is stored.

We assume that the data processing works the same with Instagram as with Facebook. This means that if you have an Instagram account or have visited www.instagram.com, Instagram has set at least one cookie. If this is the case, your browser will send info to Instagram via the Info cookie as soon as you come into contact with an Instagram feature. After 90 days at the latest (after reconciliation), these data will be deleted or Anonymous. Although we have been working intensively on the data processing of Instagram, we cannot say exactly what data Instagram collects and stores exactly.

In the following, we show you cookies that are set in your browser at least when you click on an Instagram function (such as button or an Insta image). In our test, we assume that you don’t have an Instagram account. Of course, if you are logged in to Instagram, you will be able to set significantly more cookies in your browser.

These cookies were used in our test:

Name: csrftoken
Value: “”
Purpose: This cookie is most likely to be set for security reasons to prevent forgery of requests. However, we were not able to find out more precisely.
Expiration date: after one year

Name: mid
Value: “”
Purpose: Instagram uses this cookie to optimize its services and offerings in and outside Of Instagram. The cookie sets a unique user ID.
Expiration date: after the end of the session

Name: fbsr_311151916124024
Value: no information
Purpose of use: This cookie stores the log-in request for users of the Instagram app.
Expiration date: after the end of the session

Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures functionality on Instagram.
Expiration date: after the end of the session

Name: urlgen
Value: “A194.96.75.33″: 1901-:1iEtYv:Y833k2_UjKvXgYe311151916”
Purpose: This cookie is used for the marketing purposes of Instagram.
Expiration date: after the end of the session

Note: We cannot claim completeness here. The cookies that are set in an individual case depend on the embedded functions and your use of Instagram.

How long and where is the data stored?

Instagram shares the information you receive between Facebook companies with external partners and with people you connect with worldwide. The data processing is carried out in compliance with your own data policy. Your data is distributed on Facebook servers around the world, for security reasons, among other reasons. Most of these servers are located in the United States.

How can I delete my data or prevent data storage?

Thanks to the General Data Protection Regulation, you have the right to access, transferability, rectification and deletion of your data. You can manage your data in Instagram settings. If you want to completely delete your data on Instagram, you need to permanently delete your Instagram account.

Here’s how to delete your Instagram account:

First, open the Instagram app. On your profile page, go down and click on “Help area”. Now you can visit the company’s website. On the web page, click “Manage the account” and then click “Delete your account”.

If you delete your account completely, Instagram deletes posts such as your photos and status updates. Information shared by other people about you does not belong to your account and will not be deleted.

As mentioned above, Instagram primarily stores your data through cookies. You can manage, deactivate or delete these cookies in your browser. Depending on your browser, the management always works a bit differently. Here we show you the instructions of the most important browsers.

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser in such a way that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Instagram is a subsidiary of Facebook Inc. and Facebook is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures correct data transfer between the United States and the European Union. See https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC to find out more. We have tried to introduce you to the most important information about data processing through Instagram. On https://help.instagram.com/519522125107875
you can take a closer look at Instagram’s data policies.

YouTube Privacy Policy

We have built in YouTube videos on our website. So we can present you interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google LLC since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page on our website that has embedded a YouTube video, your browser automatically connects to the servers of YouTube or The Tube. Google. Different data is transferred (depending on the settings). Google is responsible for all data processing and google’s data protection is therefore also applicable.

In the following, we want to explain in more detail what data is being processed, why we have included YouTube videos and how you can manage or delete your data.

What is YouTube?

On YouTube, users can watch, rate, comment and upload videos for free. Over the past few years, YouTube has become one of the most important social media channels in the world. To enable us to view videos on our website, YouTube provides a code snippet that we have built into our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to provide you with the best possible user experience on our website. And of course interesting videos must not be missing. With the help of our embedded videos, we provide you with other helpful content in addition to our texts and images. In addition, the embedded videos make it easier for our website to find our website on the Google search engine. Even if we run ads through Google Ads, thanks to the data collected, Google can really only show these ads to people who are interested in our offerings.

What data is stored by YouTube?

As soon as you visit one of our sites that has a YouTube video built in, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can usually associate your interactions on our website with cookies to your profile. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution, or your Internet service provider. Other data may include contact information, any reviews, sharing content via social media, or adding to your favorites on YouTube.

If you’re not signed in to a Google account or Youtube account, Google stores data with a unique identifier associated with your device, browser, or app. For example, your preferred language setting is retained. But many interaction data cannot be stored because fewer cookies are set.

In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand, we show cookies that are set with a registered account. The list cannot claim to be exhaustive, because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y
Purpose: This cookie registers a unique ID to store statistics of the video being watched.
Expiration date: after the end of the session

Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how to use YouTube videos on our website via PREF.
Expiration date: after 8 months

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track the GPS location.
Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose of use: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiration date: after 8 months

Other cookies that are set when you are logged in with your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7311151916-
Purpose: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.
Expiration date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose of use: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT also serves security to verify users and protect user data from unauthorized attacks.
Expiration date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile about your interests. This data helps to display personalized advertisements.
Expiration date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose: This cookie stores information about your login data.
Expiration date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiration date: after 2 years

Name: SID
Value: oQfNKjAsI311151916-
Purpose: This cookie stores your Google Account ID and your last login time in digitally signed and encrypted form.
Expiration date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information about how you use the website and what advertising you may have seen before visiting our site.
Expiration date: after 3 months

How long and where is the data stored?

The data you receive and process from you is stored on the Google servers. Most of these servers are located in America. Under https://www.google.com/about/datacenters/inside/locations/?hl=de, you can see exactly where Google’s data centers are located. Your data is distributed on the servers. This speeds up the retrieval of the data and better protects it from manipulation.

Google stores the collected data for different lengths of time. Some data can be deleted at any time, others are automatically deleted after a limited time and others are saved by Google for a long time. Some data (such as items from My Activity, photos or documents, products) stored in your Google Account will remain stored until you delete it. Even if you’re not signed in to a Google Account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data storage?

Basically, you can delete data manually in the Google Account. The automatic deletion of location and activity data, introduced in 2019, stores information for either 3 or 18 months, depending on your decision, and then deletes it.

Whether you have a Google Account or not, you can configure your browser to delete or delete cookies from Google. be deactivated. Depending on which browser you are using, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you basically don’t want cookies, you can set up your browser to keep you informed when you want to set a cookie. This allows you to decide whether to allow it or not for each cookie. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to know more about the handling of your data, we recommend the privacy policy under https://policies.google.com/privacy?hl=de.

YouTube Subscribe Button Privacy Policy

We have the YouTube Subscribe button on our website. “Subscribe button”). You can usually recognize the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” against a red background in white font and the white “Play symbol” to the left. However, the button can also be displayed in a different design.

Our YouTube channel offers you funny, interesting or exciting videos again and again. With the built-in “Subscribe” button you can subscribe to our channel directly from our website and do not have to go to the YouTube website. We want to make access to our comprehensive content as easy as possible. Please note that YouTube may store and process data from you as a result.

If you see a built-in subscription button on our site, YouTube sets at least one cookie, according to Google. This cookie stores your IP address and our URL. YouTube can also learn about your browser, your approximate location, and your default language. In our test, the following four cookies were set without being logged in to YouTube:

Name: YSC
Value: b9-CV6ojI5311151916Y
Purpose: This cookie registers a unique ID to store statistics of the video being watched.
Expiration date: after the end of the session

Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how to use YouTube videos on our website via PREF.
Expiration date: after 8 months

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track the GPS location.
Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 31115191695Chz8bagyU
Purpose of use: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiration date: after 8 months

Note: These cookies were set after a test and cannot claim to be complete.

If you are logged into your YouTube account, YouTube can store many of your actions/interactions on our website using cookies and associate them with your YouTube account. For example, YouTube gets information about how long you surf our site, what type of browser you use, what screen resolution you prefer, or what actions you perform.

YouTube uses this data to improve its services and offerings, and to provide analytics and statistics to advertisers (who use Google Ads).

Twitter Privacy Policy

We have built in features of Twitter on our website. These include embedded tweets, timelines, buttons, or hashtags. Twitter is a short messaging service and social media platform of Twitter Inc., One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.

As far as we know, no personal data or data about your web activities will be transmitted to Twitter in the European Economic Area and Switzerland by simply including Twitter function. Only when you interact with Twitter functions, such as clicking a button, can data be sent to Twitter, stored and processed there. We have no influence on this data processing and are not responsible. As part of this privacy policy, we want to give you an overview of what data Twitter stores, what Twitter does with this data and how you can largely protect yourself from data transmission.

What is Twitter?

For some, Twitter is a messaging service, for others a social media platform, and others talk about a microblogging service. All these designations have their justification and mean more or less the same thing.

Both individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called “tweets.” Unlike Facebook, for example, the service does not focus on expanding a network for “friends”, but wants to be understood as a worldwide and open news platform. On Twitter you can also have an anonymous account and tweets can be deleted on the one hand by the company, on the other hand by the users themselves.

Why do we use Twitter on our website?

Like many other websites and companies, we try to offer our services and services through different channels and communicate with our customers. Twitter in particular has grown to our hearts as a useful “small” news service. Again and again we tweet or retweet exciting, funny or interesting content. We know that you can’t follow every channel. After all, you have something else to do. That’s why we have integrated Twitter functions on our website. You can experience our Twitter activity “on site” or come to our Twitter page via a direct link. Through the integration, we want to strengthen our service and the user-friendliness on our website.

What data is stored by Twitter?

On some of our subpages you will find the built-in Twitter features. When you interact with Twitter content, such as clicking a button, Twitter can collect and store data. Even if you don’t have a Twitter account yourself. Twitter calls this data “log data.” These include demographic data, browser cookie IDs, your smartphone’s ID, hashed email addresses, and information about which pages you visited on Twitter and what actions you performed. Twitter, of course, stores more data if you have a Twitter account and are signed in. Most of the time, this storage happens via cookies. Cookies are small text files that are usually placed in your browser and transmit different information to Twitter.

We will now show you which cookies are set if you are not logged in to Twitter but visit a website with built-in Twitter features. Please consider this list as an example. We cannot guarantee a claim to completeness here, as the choice of cookies always changes and depends on your individual actions with the Twitter content.

These cookies were used in our test:

Name: personalization_id
Value: “v1_cSJIsogU51SeE311151916”
Purpose: This cookie stores information about how you use the website and which advertisements you may have used to access Twitter.
Expiration date: after 2 years

Name: long
Value: en
Purpose of use: This cookie stores your preset or preferred language.
Expiration date: after the end of the session

Name: guest_id
Value: 311151916v1%3A157132626
Purpose: This cookie is set to identify you as a guest. 
Expiration date: after 2 years

Name: fm
Value: 0
Purpose of use: Unfortunately, we were unable to find out the purpose of this cookie.
Expiration date: after the end of the session

Name: external_referer
Value: 3111519162beTA0sf5lkMrlGt
Purpose: This cookie collects anonymous data, such as how often you visit Twitter and how long you visit Twitter.
Expiration date: After 6 days

Name: eu_cn
Value: 1
Purpose of use: This cookie stores user activity and serves various advertising purposes of Twitter.
Expiration dat
e: After one year

Name: ct0
Value: c1179f07163a365d2ed7aad84c99d966
Purpose of use: Unfortunately, we did not find any information about this cookie.
Expiration date: after 6 hours

Name: _twitter_sess
Value: 53D%253D-dd024831151916-
Purpose: This cookie allows you to use functions within the Twitter website.
Expiration date: after the end of the session

Note: Twitter also works with third-party vendors. That’s why we recognized the three Google Analytics cookies _ga, _gat, _gid.

Twitter uses the collected data on the one hand to better understand user behavior and thus to improve your own services and advertising offers, on the other hand, the data also serves internal security measures.

How long and where is the data stored?

When Twitter collects data from other websites, it is deleted, summarized or otherwise obscured after a maximum of 30 days. The Twitter servers are located on various server centers in the United States. It is therefore to be assumed that collected data is collected and stored in America. After our research, we could not determine unequivocally whether Twitter also has its own servers in Europe. In principle, Twitter can store the collected data until it is no longer of the company’s interest, you delete the data or there is a legal deletion period.

How can I delete my data or prevent data storage?

Twitter repeatedly emphasizes in your privacy policy that it does not store data from external website visits if you or your website is not used. Your browser is located in the European Economic Area or Switzerland. However, if you interact directly with Twitter, Twitter will of course also store data from you.

If you have a Twitter account, you can manage your data by clicking “More” under the “Profile” button. Then click on “Settings and Privacy”. Here you can manage the data processing individually.

If you don’t have a Twitter account, you can go to twitter.com and then click “Individualization.” Under the item “Individualization and data” you can manage your collected data.

Most data, as mentioned above, is stored via cookies and can be managed, deactivated or deleted in your browser. Please note that you can only “edit” the cookies in the browser you have chosen. This means that if you use a different browser in the future, you will have to manage your cookies there again according to your wishes. Here you can find the instructions for managing cookies of the most popular browsers.

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

You can also manage your browser in such a way that you are informed with every single cookie. Then you can always decide individually whether you allow a cookie or not.

Twitter also uses the data for personalized advertising inside and outside Twitter. In the settings, you can switch off personalized advertising under “Individualization and Data”. If you use Twitter on a browser, you can disable personalized advertising under http://optout.aboutads.info/?c=2&lang=EN.

Twitter is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures correct data transfer between the United States and the European Union. Visit https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO learn more.

We hope we have given you a basic overview of data processing by Twitter. We do not receive any data from Twitter, nor are we responsible for what Twitter does with your data. If you have any further questions about this topic, we recommend the Twitter Privacy Statement at https://twitter.com/de/privacy.

LinkedIn Privacy Policy

We use social plug-ins of the social media network LinkedIn, linkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. The social plug-ins can be feeds, content sharing, or linking to our LinkedIn page. The social plug-ins are clearly marked with the well-known LinkedIn logo and allow, for example, interesting content to be shared directly via our website. LinkedIn Ireland Unlimited Company Wilton Place in Dublin is responsible for data processing for the European Economic Area and Switzerland.

By embedding such plug-ins, data can be sent to LinkedIn, stored and processed there. In this privacy policy, we want to inform you what the data is, how the network uses this data, and how you manage or store the data. can prevent it.

What is LinkedIn?

LinkedIn is the largest social network for business contacts. Unlike Facebook, for example, the company focuses exclusively on building business contacts. Companies can present services and products and establish business relationships on the platform. Many people also use LinkedIn to find a job or to find suitable employees for their own company. In Germany alone, the network has more than 11 million members. In Austria, there are about 1.3 million.

Why do we use LinkedIn on our website?

We know how busy you are. You can’t track all social media channels individually. Even if, as in our case, it would be worth it. Because again and again we post interesting news or reports that are worth spreading. That’s why we have created the opportunity on our website to share interesting content directly on LinkedIn or to directly to our LinkedIn page. We consider built-in social plug-ins as an extended service on our website. The data that LinkedIn collects also helps us to show potential advertising measures only to people who are interested in our offer.

What data is stored by LinkedIn?

LinkedIn does not store any personal data simply by including the social plug-ins. LinkedIn calls this data, which is generated by plug-ins, passive impressions. However, if you click on a social plug-in to share our content, for example, the platform stores personal data as so-called “active impressions”. Whether you have a LinkedIn account or not. If you are logged in, the collected data will be associated with your account.

Your browser connects directly to LinkedIn’s servers when you interact with our plug-ins. This is how the company logs various usage data. In addition to your IP address, this can, for example, log on data, device information or information about your Internet or mobile operator. If you access LinkedIn services from your smartphone, your location (after you have allowed it) can also be determined. LinkedIn may also share this data with third-party advertisers in “hashed” form. Hashing means a record is turned into a string. This allows you to encrypt the data in such a way that people can no longer be identified.

Most data about your user behavior is stored in cookies. These are small text files that are usually placed in your browser. LinkedIn can also use web beacons, pixel tags, display tags, and other device detections.

Various tests also show which cookies are set when a user interacts with a social plug-in. The found data cannot claim completeness and serve only as an example. The following cookies have been set without being logged in to LinkedIn:

Name: bcookie
Value: =2&34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16311151916-
Purpose of use: The cookie is a so-called “browser ID cookie” and therefore stores your identification number (ID).
Expiration date: After 2 years

Name: long
Value: v=2&lang=en-us
Purpose of use: This cookie stores your preset or preferred language.
Expiration date: after the end of the session

Name: lidc
Value: 1818367:t=1571904767:s=AQF6KNnJ0G311151916…
Purpose: This cookie is used for routing. Routing records the ways you came to LinkedIn and how you navigate through the website.
Expiration date: after 24 hours

Name: rtc
Value: kt0lrv3NF3x3t6xvDgGrZGDKkX
Purpose: This cookie could not be further information.
Expiration date: after 2 minutes

Name: JSESSIONID
Value: ajax:3111519162900777718326218137
Purpose: This is a session cookie that LinkedIn uses to maintain anonymous user sessions through the server.
Expiration date: after the end of the session

Name: bscookie
Value: “v=1&201910230812…
Purpose: This cookie is a security cookie. LinkedIn describes it as a Secure browser ID cookie.
Expiration date: after 2 years

Name: fid
Value: AQHj7Ii23ZBcqAAAA…
Purpose: No further information could be found about this cookie.
Expiration date: after 7 days

Note: LinkedIn also works with third-party vendors. That’s why we recognized the three Google Analytics cookies _ga and _gat during our test.

How long and where is the data stored?

In principle, LinkedIn retains your personal data for as long as the Company deesclaims it necessary to provide its own services. LinkedIn will delete your personal information when you delete your account. In some exceptional cases, Even after your account deletion, LinkedIn retains some data in aggregated and anonymized form. Once you delete your account, other people won’t be able to see your data within a day. LinkedIn will delete the data within 30 days. LinkedIn retains data if it is necessary for legal reasons. Data that can no longer be assigned to a person will remain stored even after the account is closed. The data is stored on different servers in America and probably also in Europe.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. In your LinkedIn account, you can manage, change, and delete your data. You can also request a copy of your personal data from LinkedIn.

To access the account information in your LinkedIn profile:

On LinkedIn, click your profile icon and select the “Settings and Privacy” section. Now click “Privacy” and then in the “To use your data” section, click “Change.” In a short time, you can download selected data about your web activity and account history.

You can also use LinkedIn to prevent data processing in your browser. As mentioned above, LinkedIn stores most of the data about cookies that are set in your browser. You can manage, disable or delete these cookies. Depending on which browser you have, the management works a little differently. The instructions of the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser to always be informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

LinkedIn is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures correct data transfer between the United States and the European Union. See https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0 to find out more. We have tried to introduce you to the most important information about data processing through LinkedIn. On https://www.linkedin.com/legal/privacy-policy, you can find out more about data processing on the social media network LinkedIn.

Pinterest Privacy Policy

We use on our page buttons and widgets of the social media network Pinterest, the company Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA.

By calling pages that use such functions, data (IP address, browser data, date and time, cookies) are transmitted to Pinterest, stored and evaluated.

The privacy policy, what information Pinterest collects and how you use it, can be found on https://policy.pinterest.com/de/privacy-policy.

XING Privacy Policy

We use on our website social plugins of the social media network Xing, the company Xing SE, Dammtorstraße 30, 20354 Hamburg, Germany. These features allow you to share content on Xing directly through our website, log in via Xing or follow interesting content. You can recognize the plug-ins by the company name or by the Xing logo. When you visit a Web page that uses a Xing plug-in, data can be submitted, stored, and evaluated to the “Xing Servers”. In this privacy policy, we want to inform you about what data it is and how you manage or prevent this data storage.

What is Xing?

Xing is a social network with its headquarters in Hamburg. The company specializes in managing professional contacts. In other words, unlike other networks, Xing is primarily about professional networking. The platform is often used for job search or to find employees for your own company. In addition, Xing offers interesting content on various professional topics. The global equivalent of this is the American company LinkedIn.

Why do we use Xing on our website?

There is now a flood of social media channels and we are well aware that your time is very precious. Not every social media channel in a company can be scrutinized. Therefore, we want to make life as easy as possible for you, so that you can share or follow interesting content directly through our website on Xing. With such “social plug-ins” we extend our service on our website. In addition, the data collected by Xing helps us to carry out targeted advertising activities on the platform. This means that our service is only shown to people who are really interested in it.

What data does Xing store?

Xing offers the Share button, the Follow button and the log-in button as a plug-in for websites. Once you open a page where Xing’s social plug-in is built-in, your browser connects to servers in a data center used by Xing. In the case of the share button, according to Xing, no data should be stored that could derive a direct reference to a person. In particular, Xing does not store an IP address from you. Furthermore, no cookies are set in connection with the share button. Thus, no evaluation of your user behavior takes place. For more information, please contact https://www.xing.com/app/share%3Fop%3Ddata_protection.

For the other Xing plug-ins, cookies are not set in your browser until you interact with the plug-in or when you are able to use the plug-in. click on it. Personal data such as your IP address, browser data, date and time of your page visit can be stored here at Xing. If you have an XING account and are logged in, collected data will be associated with your personal account and the data stored therein.

The following cookies are set in your browser if you click on the consequences or log-in button and are not yet logged in to Xing. Please keep in mind that this is an exemplary list and we cannot claim to be exhaustive:

Name: AMCVS_0894FF2554F733210A4C98C6%40AdobeOrg
Value: 1
Purpose: This cookie is used to create and store identifications of website visitors.
Expiration date: after the end of the session

Name: c_
Value: 157c609dc9fe7d7ff56064c6de87b019311151916-8
Purpose: We were unable to obtain further information about this cookie.
Expiration date: after one day

Name: prevPage
Value: wbm%2FWelcome%2Flogin
Purpose: This cookie stores the URL of the previous website you visited.
Expiration date: after 30 minutes

Name: s_cc
Value: true
Purpose of use: This Adobe Site Catalyst cookie determines whether cookies are generally enabled in the browser.
Expiration date: after the end of the session

Name: s_fid
Value: 6897CDCD1013221C-39DDACC982217CD1311151916-2
Purpose: This cookie is used to identify a unique visitor.
Expiration date: after 5 years

Name: visitor_id
Value: fe59fbe5-e9c6-4fca-8776-30d0c1a89c32
Purpose: The visitor cookie contains a unique visitor ID and the unique identifier for your account.
Expiration date: after 2 years

Name:_session_id
Value: 533a0a6641df82b46383da06ea0e84e7311151916-2
Purpose: This cookie creates a transient session ID that is used as the in-session user ID. The cookie is absolutely necessary to provide the functions of Xing.
Expiration date: after the end of the session

As soon as you log in to Xing or members, further personal data will definitely be collected, processed and stored. Xing also discloses personal data to third parties if this is necessary for the fulfilment of your own business purposes, if you have given your consent or if there is a legal obligation.

How long and where is the data stored?

Xing stores the data on different servers in various data centers. The company stores this data until you delete the data or until a user account is deleted. Of course, this only applies to users who are already xing members.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. Even if you are not a Xing member, you can use your browser to prevent possible data processing or to manage it according to your wishes. Most data is stored via cookies. Depending on which browser you have, the management works a little differently. The instructions of the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser to always be informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

We have tried to introduce you to the most important information about the data processing by Xing. On https://privacy.xing.com/de/datenschutzerklaerung, you can learn more about the data processing of the social media network Xing.

Vimeo Privacy Policy

We also use videos of the company Vimeo on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA. With the help of a plug-in, we can display interesting video material directly on our website. Certain data can be transferred from you to Vimeo. In this Privacy Policy, we will show you what the data is, why we use Vimeo, and how you use your data or data. manage or prevent data transmission.

What is Vimeo?

Vimeo is a video platform founded in 2004 that has enabled streaming of videos in HD quality since 2007. Since 2015 can also be streamed in 4k Ultra HD. The use of the portal is free of charge, but it can also be published for paid content. Compared to the market leader YouTube, Vimeo attaches great importance to high-quality content in good quality. On the one hand, the portal offers many artistic content such as music videos and short films, but on the other hand it also offers documentaries worth knowing on a wide range of topics.

Why do we use Vimeo on our website?

The aim of our website is to provide you with the best possible content. And as easily accessible as possible. Only when we have achieved this, we are satisfied with our service. The video service Vimeo supports us to achieve this goal. Vimeo offers us the opportunity to present you high-quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right away. This extends our service and makes it easier for you to access interesting content. Thus, in addition to our texts and images, we also offer video content.

What data is stored on Vimeo?

When you visit a website on our website that has embedded a Vimeo video, your browser connects to The Vimeo servers. This leads to data transmission. This data is collected, stored and processed on the Vimeo servers. Whether you have a Vimeo account or not, Vimeo collects data about you. This includes your IP address, technical information about your browser type, operating system, or basic device information. Furthermore, Vimeo stores information about which website you use the Vimeo service and what actions (web activities) you perform on our website. These web activities include, for example, session duration, bounce rate or which button you clicked on our website with a built-in Vimeo function. Vimeo may track and store these actions using cookies and similar technologies.

If you are logged in to Vimeo as a registered member, more data can usually be collected, as more cookies may have already been set in your browser. In addition, your actions on our website will be directly linked to your Vimeo account. To prevent this, you must log out of Vimeo while “browsing” on our website.

Below we show you cookies that are set by Vimeo when you are on a website with an integrated Vimeo function. This list does not claim to be exhaustive and assumes that you do not have a Vimeo account.

Name: player
Value: “”
Purpose: This cookie stores your settings before you play an embedded Vimeo video. This will give you your favorite settings the next time you watch a Vimeo video.
Expiration date: after one year

Name: vuid
Value: pl1046149876.614422590311151916-4
Purpose: This
cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiration dat
e: after 2 years

Note: These two cookies are always set as soon as you are on a website with an embedded Vimeo video. If you watch the video and click the button, for example, to “share” or “like” the video, additional cookies are set. These are also third-party cookies such as _ga or _gat_UA-76641-8 from Google Analytics or _fbp from Facebook. The exact cookies that are set here depend on your interaction with the video.

The following list shows a snippet of possible cookies that are set when you interact with the Vimeo video:

Name: _abexps
Value: %5B%5D
Purpose: This Vimeo cookie helps Vimeo remember the settings you have made. For example, it can be a preset language, a region, or a user name. In general, the cookie stores data about how you use Vimeo.
Expiration date: after one year

Name: continuous_play_v3
Value: 1
Purpose: This cookie is a first-party v.o. cookie from Vimeo. The cookie collects information on how to use the Vimeo service. For example, the cookie stores when you pause a video or when you play again.
Expiration date: after one year

Name: _ga
Value: GA1.2.1522249635.1578401280311151916-7
Purpose: This cookie is a third-party cookie from Google. By default, analytics.js uses the cookie _ga to store the user ID. Basically, it serves to distinguish the website visitors.
Expiration date: after 2 years

Name: _gcl_au
Value: 1.1.770887836.1578401279311151916-3
Purpose: This third-party google AdSense cookie will be used to improve the efficiency of advertisements on websites.
Expiration date: after 3 months

Name: _fbp
Value: fb.1.1578401280585.310434968
Purpose: This is a Facebook cookie. This cookie is used to make advertisements or advertising products from Facebook or other advertisers.
Expiration date: after 3 months

Among other things, Vimeo uses this data to improve its own service, to communicate with you and to set its own targeted advertising measures. Vimeo emphasizes on your website that embedded videos only use first-party cookies (i.e. cookies from Vimeo itself) as long as you do not interact with the video.

How long and where is the data stored?

Vimeo is headquartered in White Plains, New York. However, the services are offered worldwide. The company uses computer systems, databases, and servers in the United States and other countries. Your data can therefore also be stored and processed on servers in America. The data will remain stored at Vimeo until the company no longer has any economic reason to store it. The data is then deleted or anonymized. Vimeo complies with the EU-U.S. Privacy Shield Framework and is therefore allowed to collect, use and transfer data from EU users to the USA.

How can I delete my data or prevent data storage?

You always have the option to manage cookies in your browser according to your wishes. For example, if you do not want Vimeo to set cookies and collect information about you, you can delete or deactivate cookies in your browser settings at any time. Depending on the browser, this works a bit differently. Please note that after disabling/deleting cookies, various functions may no longer be fully available. The following instructions show how to manage or manage cookies in your browser. Delete.

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

If you are a registered Vimeo member, you can also manage the cookies used in Vimeo settings.

Vimeo is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt00000008V77AAE&status=Active. You can find out more about the use of cookies at Vimeo on https://vimeo.com/cookie_policy, information on data protection at Vimeo can be found on https://vimeo.com/privacy.

Gravatar Privacy Policy

We have integrated the Gravatar plug-in of Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA) on our website. Among other things, Gravatar is automatically activated on all WordPress websites. The function allows to display user images (avatars) for published posts or comments, provided that the corresponding e-mail address is registered with www.gravatar.com.

This function provides data to Gravatar or Gravatar. Automattic Inc. is sent, stored and processed there. In this privacy policy, we want to inform you what the data is, how the network uses this data, and how you manage or store the data. can prevent it.

What is Gravatar?

Gravatar basically stands for “Globally Recognized Avatar” and this means a globally available avatar (a user image) that is connected to the email address. Gravatar is the world’s leading service provider for this service. As soon as a user on a website provides the e-mail address, which is also registered with the company Gravatar under www.gravatar.com, a previously stored image is automatically displayed together with a published post or comment.

Why do we use Gravatar on our website?

Anonymity is often discussed on the Internet. An avatar gives users a face to the commenting people. In addition, it is generally easier to recognize on the net and thus build up a certain level of awareness. Many users enjoy the advantages of such a user image and also want to appear on the net personally and authentically. Of course, we want to offer you the possibility that you can also display your Gravatar on our website. We also like to see faces to our commenting users. With the Gravatar feature enabled, we are also expanding our service on our website. Finally, we want you to feel comfortable on our website and get an extensive and interesting offer.

What data is stored by Gravatar?

For example, when you post a comment on a blog post that requires an email address, WordPress checks to see if the email address is linked to an avatar at Gravatar. For this request, your e-mail address will be encrypted or hashed form including IP address and our URL to the servers of Gravatar or Automattic. This will check whether this email address is registered with Gravatar.

If this is the case, the image (Gravatar) stored there is displayed together with the published comment. If you have registered an email address with Gravatar and comment on our website, further data will be transferred to Gravatar, stored and processed. In addition to IP address and user behavior data, these include browser type, unique device identifier, preferred language, data and time of page entry, operating system and information about the mobile network. Gravatar uses this information to improve its services and offerings and to gain better insights into the use of its own service.

The following cookies are set by Automattic when a user uses an email address registered with Gravatar for a comment:

Name: gravatar
Value: 16b3191024acc05a238209d51ffcb92bdd710bd19311151916-7
Purpose: We were unable to obtain accurate information about the cookie.
Expiration date: after 50 years

Name: is-logged-in
Value: 1311151916-1
Purpose of use: This cookie stores the information that the user is logged in via the registered e-mail address.
Expiration date: after 50 years

How long and where is the data stored?

Automattic deletes the collected data if it is no longer used for its own services and the company is not legally obliged to retain the data. Web server logs such as IP address, browser type, and operating system are deleted after about 30 days. As long as, Automattic uses the data to analyze traffic on its own websites (for example, all WordPress pages) and to fix possible problems. The data is also stored on Automattic’s American servers.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. If you have registered with Gravatar with an e-mail address, you can use your account or your delete the e-mail address at any time.

Since an image is only displayed when using an e-mail address registered with Gravatar and thus data is transferred to Gravatar, you can also prevent the transfer of your data to Gravatar by using an e-mail address not registered with Gravatar to comment on our website or write articles.

You can manage, disable or delete possible cookies that are set during commenting in your browser. Please note only that any comment functions will no longer be available to the full extent. Depending on which browser you are using, the management of cookies works a bit differently. The instructions of the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

Autolanguic is an active participant in the EU-U. S. privacy Shield Framework, which regulates the correct and secure data transfer of personal data. More information can be found on Https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC.
More details on the privacy policy and what data is collected in what way by Gravatar can be found at https://automattic.com/privacy/, general information on Gravatar at http://de.gravatar.com/.

SoundCloud Privacy Policy

We use features (widgets) of the social media network SoundCloud of the company SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Germany. You can recognize the widgets by the well-known orange logo. By using features such as playing music, data is transmitted to SoundCloud, stored, and evaluated. In this Privacy Statement, we show you what the data is, why we use SoundCloud, and how you use your data or manage or prevent data transmission.

What is SoundCloud?

The Social Media Network SoundCloud is an online music platform that is used for the exchange and distribution of audio files. On SoundCloud, musicians or podcasters offer their audio files for download. SoundCloud also allows you to include the audio files in other websites. And that’s exactly what we did. Typical of SoundCloud are the graphical representations of the audio files in waveform and the comment bar. In this way, registered users can play music or Listen to and comment on podcasts at any time.

Why do we use SoundCloud on our website?

Our goal is to provide you with the best possible service on our website. We don’t just mean our products or services. Overall customer service also includes how comfortable you feel on our website and how helpful our website is to you. Thanks to the embedded SoundCloud play function, we can deliver acoustic content to you directly and freely. You don’t have to follow any link to listen to an audio file first, but you can start right from our website.

What data is stored on SoundCloud?

As soon as you visit one of our websites that has a widget (like or share button or play function), your browser connects to a SoundCloud server. Data from you can be transferred to SoundCloud, managed and stored there. For example, SoundCloud learns your IP address and which page (in this case ours) you visited and when. If you have a SoundCloud account and are signed in while browsing our website, the data collected will be assigned directly to your account.” You can only prevent this by unsubscribe from SoundCloud during your stay on our website. In addition to the above information, the cookies also store data about your user behaviour. For example, whenever you click a button, play a piece of music or pause, this information is stored in the cookies. The widget or SoundCloud is thus able to recognize you and sometimes the widget is also used to deliver personalized content to you. SoundCloud not only uses its own cookies, but also third-party cookies such as Facebook or Google Analytics. These cookies serve the company to obtain more information about your behavior on external websites and its own platform. As a website operator, we do not receive any information about your user behavior through the cookies used by SoundCloud. The data transfer and therefore also the information about technical devices and your behavior on the website takes place between you and SoundCloud.

Below we show cookies that have been set when you go to a website that has incorporated SoundCloud features. This list is just one example of possible cookies and cannot claim to be exhaustive. In this example, the user does not have a SoundCloud account:

Name: sc_anonymous_id
Value: 208165-986996-398971-423805311151916-0
Purpose: This cookie makes it possible to include files or other content in websites and stores a user ID.
Expiration date: after 10 years

Note:
The cookie sc_anonymous_id is set immediately if you are on one of our websites that has a Soundcloud function built in. To do this, you don’t need to interact with the feature yet.

Name: __qca
Value: P0-1223379886-1579605792812311151916-7
Purpose: This cookie is a third-party quantcast cookie and collects data such as how often you visit the site or how long you stay on the site. The collected information is then shared with SoundCloud.
Expiration date: after one year

Name: Sclocale
Value: en
Purpose of use: The cookie stores the language setting that you have defaulted on.
Expiration date: after one year

Name: _soundcloud_session
Value: /
Purpose: We were unable to obtain any specific information about this cookie.
Expiration date: after the end of the session

Name: _session_auth_key
Value: /
Purpose: The cookie can be used to store session information (i.e. user behavior) and to authenticate a client request.
Expiration date: after 10 years

SoundCloud also uses other third-party cookies such as _fbp, _ga, gid from Facebook and Google Analytics. SoundCloud uses all the information stored in the cookies to improve its own services and to play out personalized advertising.

How long and where is the data stored?

Basically, the collected data remains stored on SoundCloud as long as a user account exists or it is necessary for SoundCloud to achieve the business goals. Exactly how long it is stored changes depending on the context and legal obligations. Even if you do not have an account and personal data has been stored, you have the right to request the data deletion.

How can I delete my data or prevent data storage?

If you have a SoundCloud account, you can use Settings to manage data processing or Delete your entire account. You can also manage, delete or deactivate cookies in your browser exactly according to your requirements. The approach always depends on your browser you are using. If you decide to delete or disable cookies, please note that all features may not be available. The following instructions show how to manage, delete or disable cookies in your browser.

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

We hope we’ve given you a good overview of SoundCloud’s traffic. If you want to learn more about SoundCloud’s privacy policies and general handling of data, we recommend the company’s privacy statement at https://soundcloud.com/pages/privacy.

ShareThis Privacy Policy

We use features of ShareThis from ShareThis (4005 Miranda Ave, Suite 100, Palo Alto, 94304 California, USA) on this website to enable visitors to share the contents of this website.

Services of ShareThis

By using the social plugins of ShareThis, visitors are able to share content of this website on various social networks such as Facebook, Twitter, Google+ and many more.

What data does ShareThis process?

When visitors share content with ShareThis in services where they have an account and are logged in, the visit and sharing can be associated with the user.
ShareThis uses cookies, pixel tags, HTTP headers and browser identifiers to collect information about visitor behavior and shares this information with third parties after pseudonymization.
Here is a list of the data that may have been processed:

  • Unique ID of a cookie placed in the web browser
  • General click behavior
  • Addresses of the websites visited
  • Searches through which a visitor has reached the ShareThis page
  • Navigation from website to website if expired via ShareThis services
  • Time spent on a website
  • What items have been clicked or highlighted
  • The IP address of the computer or mobile device
  • Mobile advertising IDs (Apple IDFA or Google AAID)
  • Information contained in HTTP headers or other transmission protocols
  • Which program was used on the computer (browser) or operating system (iOS)

Cookies from ShareThis

ShareThis uses cookies, which we list as an example below. More about ShareThis cookies can be found at https://www.sharethis.com/privacy/.

  • __unam
    • Expiration time: 9 months
    • Usage: Counts clicks and shares on a web page
    • Example value: 8961a7f179d1d017ac27lw87qq69V69311151916

Sharing of data to third parties by ShareThis

ShareThis shares collected information with third parties after pseudonymization.

Storage time at ShareThis

ShareThis retains collected data for up to 14 months from the date of data collection. ShareThis cookies expire 13 months after the last update.

ShareThis Opt-out

If you no longer want to see ads based on data collected by ShareThis, you can use the Opt Out button on https://www.sharethis.com/privacy/. An opt-out cookie is set, which you are not allowed to delete in order to keep this setting.

You can also set your preferences for usage-based online advertising through http://www.youronlinechoices.com/de/ in preference management.

If you want to know more about the processing of your data by ShareThis, you can find all the information at https://www.sharethis.com/privacy/.

AddThis Privacy Policy

We use the features of AddThis from Oracle America, Inc. (500 Oracle Parkway, Redwood Shores, CA 94065, USA) on this website to enable visitors to share the contents of this website.

Services of AddThis

By using AddThis’s AddThis buttons (see http://www.addthis.com/get/share/de/) visitors are able to share content on this website on various social networks such as Facebook, Twitter, Pinterest, Google+ and many more.

What data does AddThis process?

When visitors share content with AddThis in services where they have an account and are logged in, the visit and sharing can be associated with the user.
AddThis uses cookies, pixel tags, HTTP headers and browser identifiers to collect information about visitor behavior and shares this information with third parties after pseudonymization.
Here is an example of the data that may be processed:

  • Unique ID of a cookie placed in the web browser
  • Address of the website visited
  • Time of visit to the website
  • Searches through which a visitor has reached the AddThis page
  • Time spent on a website
  • The IP address of the computer or mobile device
  • Mobile advertising IDs (Apple IDFA or Google AAID)
  • Information contained in HTTP headers or other transmission protocols
  • Which program was used on the computer (browser) or operating system (iOS)

Cookies from AddThis

AddThis uses cookies which we list in the following as an example and in extracts. More information about AddThis cookies can be found at http://www.addthis.com/privacy/privacy-policy.

  • Bt2
    • Expiration time: 255 days
    • Usage: Used to record parts of the visited website to recommend other parts of the site
    • Example value: 8961a7f179d87qq69V69311151916
  • bku
    • Expiration time: 179 days
    • Usage: Registers anonymized user data such as IP address, geographic location, websites visited and which ads the user clicked to optimize the display based on user movement on websites that use the same advertising network
    • Example value: ra/99nTmYN+fZWX7311151916

Disclosure of data to third parties by AddThis

AddThis shares collected information with third parties – see http://www.addthis.com/privacy/privacy-policy#section5 for details.

Memory duration for AddThis

AddThis retains collected data for a period of up to 13 months from the date of data collection.

AddThis Opt-out

If you no longer want to see ads based on data collected by AddThis, you can use the Opt Out button on http://www.addthis.com/privacy/opt-out. An opt-out cookie is set, which you are not allowed to delete in order to keep this setting.

You can also set your preferences for usage-based online advertising through http://www.youronlinechoices.com/de/ in preference management.

If you want to know more about the processing of your data by AddThis, you can find all the information at http://www.addthis.com/privacy/privacy-policy.

Google reCAPTCHA Privacy Policy

Our primary goal is to ensure that our website is as protected and secure as possible for you and for us. To ensure this, we use Google reCAPTCHA from Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). With reCAPTCHA we can determine whether you are really a human of flesh and blood and not a robot or any other spam software. By spam we mean any undesirable information, by electronic means, that we receive in an unasked way. With the classic CAPTCHAS, you usually had to solve text or image puzzles for review. With reCAPTCHA from Google, we usually don’t have to bother you with such puzzles. In most cases, it is enough to tick a check mark and confirm that you are not a bot. With the new Invisible reCAPTCHA version, you don’t even have to tick a check mark. You will find out exactly how this works and, above all, what data is used for it in the course of this privacy policy.

The legal basis for use is Article 6 (1) f (legality of processing), as there is a legitimate interest in protecting this website from bots and spam software.

What is reCAPTCHA?

reCAPTCHA is a free captcha service from Google that protects websites from spam software and misuse by non-human visitors. This service is most commonly used when you fill out forms on the Internet. A Captcha service is an automatic Turing test designed to ensure that an action on the Internet is performed by a human, not a bot. In the classic Turing test (named after the computer scientist Alan Turing), a person determines the distinction between bot and human. In the case of Captchas, this is also done by the computer or a software program. Classic captchas work with small tasks that are easy for humans to solve, but have considerable difficulties for machines. With reCAPTCHA, you don’t have to actively solve any puzzles anymore. The tool uses modern risk techniques to distinguish people from bots. Here you only have to tick the text field “I am not a robot” or . invisible reCAPTCHA, even this is no longer necessary. With reCAPTCHA, a JavaScript element is included in the source code and then the tool runs in the background and analyzes your user behavior. From these user actions, the software calculates a so-called captcha score. Google uses this score to calculate the probability that you are a human being even before entering captcha. ReCAPTCHA or Captchas in general are used whenever bots take certain actions (such as registrations, surveys, etc.) manipulation or abuse.

Why do we use reCAPTCHA on our website?

We just want to welcome people of flesh and blood to our side. Bots or spam software of all kinds are allowed to stay at home. That’s why we pull all the levers to protect ourselves and offer the best possible user experience for you. For this reason, we use Google reCAPTCHA from Google. So we can be pretty sure that we will remain a “bot-free” website. By using reCAPTCHA, data is transmitted to Google, which Google uses to determine whether you are actually a human being. reCAPTCHA therefore serves the security of our website and subsequently also your security. For example, without reCAPTCHA, it could happen that a bot registers as many email addresses as possible when registering, in order to “spam” forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.

What data is stored by reCAPTCHA?

ReCAPTCHA collects personal data from users to determine whether the actions on our website actually originate from humans. So the IP address and other data that Google needs for the reCAPTCHA service can be sent to Google. IP addresses are almost always truncated within the EU Member States or other contracting states of the Agreement on the European Economic Area before the data ends up on a server in the US. The IP address will not be combined with other data from Google unless you are logged in with your Google Account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube. Gmail, etc.) are placed. ReCAPTCHA then sets an additional cookie in your browser and captures a snapshot of your browser window.

The following list of collected browser and user data does not claim to be complete. Rather, they are examples of data that we know are processed by Google.

  • Referrer URL (the address of the page from which the visitor comes)
  • IP address (e.g. 256.123.123.1)
  • About the operating system (the software that allows your computer to operate. Known operating systems are Windows, Mac OS X or Linux)
  • Cookies (small text files that store data in your browser)
  • Mouse and keyboard behavior (any action you perform with the mouse or keyboard is saved)
  • Date and language settings (which language or language which date you have preset on your PC will be saved)
  • All Javascript objects (JavaScript is a programming language that allows web pages to adapt to the user. JavaScript objects can collect all possible data under one name)
  • Screen resolution (shows how many pixels the image representation consists of)

It is undisputed that Google uses this data and analyzes it before you click on the check mark “I am not a robot”. With the Invisible reCAPTCHA version, even the ticking is omitted and the entire recognition process takes place in the background. Google does not detail how much and what data Google stores exactly.

The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version of Google under https://www.google.com/recaptcha/api2/demo. All these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google has set reCAPTCHA on the demo version:

Name: IDE
Expiration time: after one year
Usage: This cookie is set by DoubleClick (also owned by Google) to register and report the actions of a user on the website in the handling of advertisements. In this way, the advertising effectiveness can be measured and appropriate optimization measures can be taken. IDE is stored in browsers under the domain doubleclick.net.
Example value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-311151916

Name: 1P_JAR
Expiration time: after one month
Usage: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show users relevant advertisements. Furthermore, the cookie can be used to prevent a user from viewing the same ad more than once.
Example value: 2019-5-14-12

Name: ANID
Expiration time: after 9 months
Usage: We could not find out a lot of information about this cookie. Google’s privacy policy uses the cookie in connection with “advertising cookies” such as For example, “DSID”, “FLC”, “AID”, “TAID” mentioned. ANID is stored under Domain google.com.
Example value: U7j1v3dZa3111519160xgZFmiqWppRWKOr

Name: CONSENT
Expiration time: after 19 years
Usage: The cookie stores the status of a user’s consent to the use of different Google services. CONSENT also serves security to verify users, prevent credential fraud, and protect user data from unauthorized attacks.
Example value: YES+AT.de+20150628-20-0

Name: NID
Expiration time: after 6 months
Usage: NID is used by Google to customize ads to suit your Google search. With the help of the cookie, Google “remembers” your most frequently entered searches or your previous interaction with ads. This way you always get customized ads. The cookie contains a unique ID that Google uses to collect the user’s personal settings for advertising purposes.
Example value: 0WmuWqy311151916zILzqV_nmt3sDXwPeM5Q

Name: DV
Expiration time: after 10 minutes
Usage: Once you have ticked the “I’m not a robot” check mark, this cookie is set. The cookie is used by Google Analytics for personalized advertising. DV collects information in anonymized form and is also used to make user distinctions.
Example value: gEAABBCjJMXcI0dSAAAANbqc311151916

Note: This list cannot claim to be exhaustive, as experience shows that Google also changes the choice of its cookies over and over again.

How long and where is the data stored?

By inserting reCAPTCHA, data is transferred from you to the Google server. Google does not clearly state exactly where this data is stored, even after repeated requests. Without receiving confirmation from Google, it can be assumed that data such as mouse interaction, length of stay on the website or language settings will be stored on the European or American Google servers. The IP address that your browser transmits to Google will not be merged with other Google data from other Google services. However, if you are logged in to your Google Account while using the reCAPTCHA plug-in, the data will be merged. The different data protection regulations of Google apply to this.

How can I delete my data or prevent data storage?

If you do not want any data to be transmitted to Google about you and your conduct, you must contact google before you visit our website or use the reCAPTCHA software, log out of Google completely and delete all Google cookies. Basically, the data is automatically transmitted to Google as soon as you visit our site. To delete this data, you must contact Google Support on https://support.google.com/?hl=de&tid=311151916.

Therefore, when you use our website, you agree that Google LLC and its representatives will automatically collect, edit and use data.

You can find out more about reCAPTCHA on Google’s web developer page on https://developers.google.com/recaptcha/. Although Google goes into more detail about the technical development of reCAPTCHA, exact information about data storage and data protection-relevant topics is also searched in vain. A good overview of the basic use of data at Google can be found in the in-house data protection declaration on https://www.google.com/intl/de/policies/privacy/.

Custom Google Search Privacy Policy

We have integrated the Google plug-in for custom search on our website. Google is the largest and most well-known search engine in the world and is operated by the American company Google LLC (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). The custom Google Search allows you to transfer data from you to Google. In this Privacy Policy, we inform you why we use this plug-in, what data is processed, and how you can manage or prevent this data transfer.

What is custom Google Search?

The google search plug-in is a Google search bar directly on our website. The search takes place as www.google.com, only the search results focus on our contents and products or products. to a restricted search circle.

Why do we use google search on our website?

A website with a lot of interesting content often becomes so big that you may lose track of it. Over time, a lot of valuable material has accumulated with us and as part of our service we want you to find our content as quickly and easily as possible. Google custom search turns finding interesting content into a breeze. The built-in Google plug-in improves the overall quality of our website and makes searching easier for you.

What data is stored by google search?

Google custom search only transmits data from you to Google if you actively use the Google search built into our website. That is, only when you enter a search term in the search bar and then confirm this term (e.g. “Enter”) will be sent to Google, stored and processed in addition to the search term. Based on the cookies set (e.g. 1P_JAR) it is to be assumed that Google also receives data on the use of the website. If you search for content during your visit to our website, via the built-in Google search function, and are logged in at the same time with your Google account, Google can also assign the collected data to your Google Account. As a website operator, we have no influence on what Google does with the data collected or how Google processes the data.

The following cookie is set in your browser if you use the custom Google Search and are not logged in with a Google account:

Name: 1P_JAR
Value: 2020-01-27-13311151916-5
Purpose: This cookie collects statistics on website usage and measures conversions. For example, a conversion occurs when a user becomes a buyer. The cookie is also used to show users relevant advertisements.
Expiration date: after one month

Name: CONSENT
Value: WP.282f52311151916-9
Purpose of use: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT also serves security to verify users and protect user data from unauthorized attacks.
Expiration date: after 18 years

Name: NID
Value: 196=pwIo3B5fHr-8
Purpose: NID is used by Google to customize ads to fit your Google search. With the help of the cookie, Google “remembers” your entered searches or your previous interaction with ads. This way you always get customized ads.
Expiration date: after 6 months

Note: This list cannot claim to be exhaustive, as Google always changes the choice of its cookies.

How long and where is the data stored?

Google’s servers are spread around the world. Because Google is an American company, most of the data is stored on American servers. Under https://www.google.com/about/datacenters/inside/locations/?hl=de, you can see exactly where the Google servers are.
Your data is distributed across different physical disks. This makes the data faster to retrieve and better protected against possible tampering. Google also has appropriate emergency programs for your data. For example, if Google has internal technical problems and servers no longer work, the risk of service interruption and data loss remains low.
Depending on the data involved, Google stores it for different lengths of time. Some data can be deleted yourself, others are automatically deleted or anonymized by Google. However, there is also data that Google stores for longer if necessary for legal or business reasons.

How can I delete my data or prevent data storage?

Under European Union data protection law, you have the right to obtain information about your data, to update, delete or restrict it. There are some data that you can delete at any time. If you have a Google Account, you can delete or delete data about your web activity there. to delete them after a certain amount of time.
In your browser you also have the possibility to deactivate, delete or manage cookies according to your wishes and preferences. Here you will find instructions on the most important browsers:

Chrome: Delete, activate and manage cookies in chrome

Safari: Managing cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting and managing cookies

Microsoft Edge: Delete and manage cookies

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. We hope we were able to introduce you to the most important information about data processing by Google. If you want to know more about this, we recommend Google’s extensive privacy policy under https://policies.google.com/privacy?hl=de.